Category: Business

  • Telawne Hosts Consultant Meet 2026 to Strengthen Industry Collaboration

    Telawne Hosts Consultant Meet 2026 to Strengthen Industry Collaboration

    New Delhi [India], April 28:  Telawne Power Equipments Pvt. Ltd. successfully hosted its Consultant Meet 2026, bringing together esteemed consultants for an evening focused on strategic alignment and knowledge exchange.

    The event featured a comprehensive corporate presentation highlighting Telawne’s growth journey and key milestones. An insightful session was also delivered on the company’s capabilities and emerging opportunities in IoT solutions, reflecting it’s forward-looking and innovation-driven approach.

    The meet provided an engaging platform for open discussions, knowledge sharing, and networking. Attendees actively participated in interactive sessions, addressing technical queries and exchanging valuable industry perspectives.

    Mr.Rakesh Telawne, Managing Director, Telawne Power Equipments Pvt. Ltd., said:

    “Our consultants play a pivotal role in our growth journey. Through this event, we aim to strengthen partnerships, exchange meaningful insights, and collectively drive innovation in the evolving power and infrastructure landscape.”

    The Consultant Meet concluded with a networking dinner, further strengthening professional relationships and reinforcing Telawne’s commitment to excellence and long-term partnerships.

    About Telawne

    Telawne Power Equipments Pvt. Ltd. is a leading transformer manufacturing company with a strong legacy of engineering excellence. Established in 1987, the company has grown into a globally recognized provider catering to diverse industrial sectors.

    Supported by three state-of-the-art manufacturing plants in India, the company has an annual production capacity exceeding 10,000 MVA. Telawne has successfully delivered over 10,000 installations across 63+ countries.

    The company specializes in a wide range of products, including EHV transformers, power transformers, distribution transformers, dry-type transformers, inverter duty transformers, substations and many more, serving both domestic and international markets.

    Its comprehensive approach extends beyond manufacturing to include testing, commissioning, maintenance, and advanced IoT-enabled solutions.

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  • O Shreeji Dental Healthcare Launches ‘Aurradent’ – an Advanced Dental Clinic in Ahmedabad

    O Shreeji Dental Healthcare Launches ‘Aurradent’ – an Advanced Dental Clinic in Ahmedabad

    Ahmedabad (Gujarat) [India], April 28: O Shreeji Dental Healthcare, a pioneer in dental care, has launched Aurradent, a new clinic aimed at expanding access to specialised and technology-driven dental care in Ahmedabad.

    Founded by microdentists and implantologists Dr. Hemal Shah and Dr. Sejal Shah, Aurradent aims to offer comprehensive dental care through advanced technology, precision-led treatments and a patient-focused approach.

    Aurradent offers a wide range of services, including microscope-assisted root canal treatments, dental implants, aligners, smile makeovers, veneers, dentures, laser dentistry and digital radiography. The clinic is equipped with advanced technologies, enabling same-day restorations and minimally invasive procedures.

    Speaking on the launch, Dr. Sejal Shah said, “Aurradent has been created with the vision of bringing world-class dental care to patients through advanced technology and precise treatment methods. Our focus is on delivering comfortable, effective, and long-term dental solutions.”

    Dr. Hemal Shah said, “We believe dental care should be both advanced and accessible. Through Aurradent, we aim to provide personalised treatment and continue raising the standards of dental healthcare in Ahmedabad.”

    O Shreeji Dental

    With over 25 years of experience, Dr. Sejal Shah and Dr. Hemal Shah have built a strong reputation in specialised dental care. Dr. Hemal Shah & Dr.Sejal Shah, both trained at Harvard University and Brazil’s ILAPEO University, are known for their expertise in microscope-assisted dentistry, endodontics, implantology, prosthodontics, full-mouth rehabilitation, and aesthetic dentistry.

    The launch of Aurradent marks another milestone for O Shreeji Dental Healthcare as it continues to strengthen its presence in advanced and multi-speciality dental care in Gujarat.

    Aurradent is located at 310, Anam 2, Opposite One World West, near Vakil Sahib Bridge, Ambli, Ahmedabad.

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  • Mitsu Chem Plast Enters the IBC Vertical With State-of-the-Art Fully Automatic IBC (intermediate Bulk Container)

    Mitsu Chem Plast Enters the IBC Vertical With State-of-the-Art Fully Automatic IBC (intermediate Bulk Container)

    Mumbai (Maharashtra) [India], April 28: Mitsu Chem Plast Limited (BSE: 540078), a leading certified manufacturer of polymer-based moulded products, is proud to announce its strategic foray into the Intermediate Bulk Container (IBC) vertical. The company is setting up a state-of-the-art, fully automatic facility for IBC expected in Q2 FY27 – marking a transformative milestone in its product expansion journey.

    Intermediate Bulk Containers (IBCs) are large industrial containers used to store, transport, and handle bulk liquids, semi-solids, pastes, and solids. Widely deployed across chemical, pharmaceutical, food & beverage, agrochemical, and specialty industries. Their stackable, reusable, and space-efficient design makes them the preferred packaging solution for bulk liquid handling globally.

    Key Features of Mitsu Chem Plast IBCs

    • Built for Quality & Reliability: Engineered to meet stringent international standards with robust HDPE inner bottles and precision-welded steel cage frames.
    • Consistent Industrial Performance: Manufactured on a fully automatic line ensuring uniform wall thickness, dimensional accuracy, and superior product consistency in every unit.
    • Versatile Across Applications: Suitable for a wide range of industries, including chemicals, pharmaceuticals, food-grade liquids, agrochemicals, lubricants, and specialty materials.

    Strategic Significance of the IBC Plant

    The new IBC facility represents a significant capital investment and a strategic leap forward for Mitsu Chem Plast. The plant will feature a fully automated IBC, integrating blow moulding and assembly under one roof – enabling high-volume production with exceptional precision and efficiency.

    This expansion is aligned with India’s growing demand for industrial bulk packaging solutions and the global shift towards standardized, reusable bulk liquid containers. With existing manufacturing operations in Boisar (Tarapur) and Khalapur, Mitsu Chem Plast is well-positioned to scale its IBC production.

    Tapping into a High-Growth Segment

    The global IBC market is witnessing strong growth, driven by increasing demand for efficient and safe bulk liquid transportation, particularly in the chemical and pharmaceutical sectors. India’s burgeoning industrial economy is fuelling domestic demand for quality IBCs.

    Commenting on this landmark expansion, Mr. Sanjay Dedhia, Managing Director of Mitsu Chem Plast Limited, said, “The IBC vertical represents a natural and exciting evolution of our product portfolio. At Mitsu Chem Plast, we have always believed in staying ahead of market needs. With our fully automatic IBC facility expected to be commissioned in Q2 FY27, we are not just entering a new product category; we are entering it with precision, scale, and a commitment to quality that our customers have always trusted us for. IBCs are the backbone of global bulk liquid logistics, and we are ready to be a world-class supplier in this space.”

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  • Hafele Midora Steam Oven – Effortless Descaling and Cleaning for Hassle-Free Maintenance

    Hafele Midora Steam Oven – Effortless Descaling and Cleaning for Hassle-Free Maintenance

    Hafele Midora Steam Oven

    New Delhi [India], April 28: Hafele continues to enhance convenience in modern kitchens with the Midora Steam Oven, designed to simplify maintenance through intelligent descaling and steam cleaning functions. Engineered to support everyday ease of use, the oven features guided step-by-step procedures and effective cleaning cycles that help maintain its performance and appearance over time.

    The Midora Steam Oven’s steam clean function works by loosening and softening grease and grime inside the oven cavity, allowing residue to be removed with minimal effort. This reduces the need for harsh cleaning agents and extensive scrubbing, helping the appliance retain its pristine finish for longer. The integrated descaling function further supports the longevity of the steam system, ensuring consistent performance and efficient operation.

    By combining advanced cleaning technology with user-friendly functionality, the Hafele Midora Steam Oven reflects the brand’s commitment to delivering reliable and thoughtfully engineered kitchen solutions. Designed for modern households that value efficiency and convenience, the appliance ensures that maintaining cleanliness and hygiene becomes a simple and seamless part of everyday cooking.

    Log onto hafeleindia.com/en/info to find the nearest Hafele showroom or design Centre.

    Established as a wholly owned subsidiary of Hafele Global Network, Hafele India has been operating in India since 2003. An authority in the field of architectural hardware, furniture, and kitchen fittings and accessories, the company also has a strong presence in synergized product categories like Home Appliances, Interior and Furniture Lighting, Sanitary Solutions, and Surfaces, positioning itself as a complete solution provider for interior solutions in India and South Asia. Hafele India has a strong nationwide presence through its offices and design showrooms spread across the country. The showrooms function as a one-stop-shop for all home interior and improvement needs – from providing in-depth technical advice to kitchen and wardrobe designing services through a team of experts.

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  • Prime Cable Industries Limited Reports 66 Percent Revenue Growth in FY26; Secures Largest-ever Order

    Prime Cable Industries Limited Reports 66 Percent Revenue Growth in FY26; Secures Largest-ever Order

    New Delhi [India], April 28: Prime Cable Industries Limited (“the Company”), a leading manufacturer of wires and cables, today reported its business update for Q4 and FY26, highlighting steady growth, improving order inflows, and sustained traction in power transmission and distribution projects. Subsequent to the period end, the Company secured its largest-ever order, marking a key milestone in its growth journey and reinforcing its strong business momentum.

    Business performance and demand momentum:

    • Q4 FY26 revenue: ₹72.3 crores, up 66.5% YoY (vs ₹48.0 crores in Q4 FY25)
    • FY26 revenue: ₹234.6 crores, up 66.4% YoY (vs ₹141.0 crores in FY25)
    • Order book stood at ₹170.0 crores as on March 31, 2026
    • Secured BIS certification for manufacturing solar cables (1500V DC, Class 5 conductor), enabling participation in fast-growing solar and renewable EPC ecosystem.
    • The Company continues to witness increased tendering activity from State Electricity Boards (SEBs), along with sustained enquiry flow.

    Record order win further enhancing near-term visibility:

    Building on the Q4 momentum, the Company has secured a ₹32.0 crore domestic order, the largest in its history. The order has been awarded by a reputed private sector EPC contractor for the supply of:

    • High Tension (HT) cables, Low Tension Aerial Bunched (LT AB) cables and covered conductors
    • These products will be deployed in projects executed for a State Electricity Board (SEB) in India, with execution scheduled over the next six months.
    • Including the above order, the Company’s order book stands at ₹217.0 crores as on April 22, 2026, reflecting sustained order inflow momentum.

    About Prime Cable Industries Limited:

    Prime Cable Industries Limited (“Prime Cable” or the “Company”) is a leading manufacturer of wires and cables, with over 17 years of operating experience. The Company offers a diversified product portfolio including low voltage control cables, power cables, aerial bunched cables, instrumentation cables, housing wires, and conductors, catering to a wide range of end-user industries. It’s customer base includes EPC contractors, electricity boards, public sector undertakings involved in power generation, transmission and distribution, as well as sectors such as oil & gas, mining, steel, real estate, and electrical panel manufacturers. The Company manufactures and markets its products under the brands “PRIMECAB” and “RENUFO”, and is certified by ISO and BIS, reflecting its adherence to quality and manufacturing standards.

    For more information, please visit – https://www.primecabindia.com/

    Note: Revenue numbers presented above are provisional and unaudited and are subject to audit. The order of ₹37.8 crore announced on April 22, 2026, is inclusive of GST. The corresponding basic value (excluding GST) has been considered in the reported order book and order win figures in this press release.

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  • Madcap Luxe Appoints DigiBirds360 for Performance Marketing and Brandiet for Social Media and Creative Excellence

    Madcap Luxe Appoints DigiBirds360 for Performance Marketing and Brandiet for Social Media and Creative Excellence

    New Delhi [India], April 28: Madcap Luxe, a pioneer in ultra-premium self-drive expeditions, has officially appointed DigiBirds360 as its performance marketing partner and Brandiet as its social media & creative agency. The collaboration marks a strategic move to scale global visibility, drive qualified high-net-worth audiences, and strengthen the brand’s digital storytelling ecosystem.

    With ambitious expansion plans and a vision to scale nationally, Madcap Luxe is investing in a structured, data-driven digital ecosystem designed to combine performance precision with impactful storytelling.

    Brand That Curates Legends, Not Itineraries

    Madcap Luxe creates exclusive driving experiences where speed, heritage, and luxury converge. From the iconic Isle of Man TT to Saudi Arabia’s cross-country rallies, from Himalayan frontiers to Route 66, and from skydives over Andalusia to scuba dives in Spain’s Mediterranean waters, each excursion is crafted as a collector’s edition of life.

    Co-founded by Rannvijay Singha, Arvind Balan, and Rohit Jha, the brand combines celebrity influence, motorsport legacy, and experiential marketing expertise into one cohesive vision.

    Their mission is clear: to transform the raw spirit of adventure and motorsport into once-in-a-lifetime journeys where luxury and legend merge.

    Driving Audience Acquisition Through Performance Marketing

    To strengthen its global footprint, Madcap Luxe has partnered with digibirds360.com to lead performance marketing initiatives focused on measurable growth and premium customer acquisition.

    The performance strategy includes:

    • Precision-targeted campaigns across Meta and Google ecosystems.
    • High-net-worth audience segmentation and international targeting.
    • Conversion funnel optimization for luxury bookings.
    • Advanced analytics for ROI tracking and ROAS scaling.
    • Continuous campaign refinement based on performance data.

    Given the exclusivity of Madcap Luxe expeditions, the objective is not volume, but precision. DigiBirds360 will deploy a data-backed acquisition framework designed to attract qualified luxury travellers who align with the brand’s rarefied positioning.

    Sharing his thoughts on the collaborations, Mr. Mohit Singh, Founder of DigiBirds360, said:

    “Madcap Luxe represents experiential luxury at its finest. Our focus is on building scalable systems that drive revenue growth while optimising efficiency across every customer touchpoint.”

    Promoting Storytelling Through Social Media & Creative Strategy

    Brandiet will initiate the social media and creative transformation of Madcap Luxe. The objective is to develop a premium, cohesive brand narrative that resonates with modern consumers while supporting aspirational positioning.

    The creative mandate includes:

    • Crafting a premium visual identity aligned with global luxury standards.
    • Developing cinematic storytelling for digital platforms.
    • Creating high-impact campaign creatives for performance integration.
    • Strengthening brand narrative consistency across channels.
    • Building aspirational community engagement.

    Every journey curated by Madcap Luxe carries legacy, adrenaline, and storytelling depth. Brandiet’s role is to translate that emotion into powerful digital experiences that resonate with discerning audiences worldwide.

    Integrated Growth Framework for Experiential Luxury

    The collaboration between DigiBirds360 and Brandiet creates a unified digital growth ecosystem. Performance marketing will drive targeted acquisition, while strategic storytelling and creative execution will enhance brand perception and engagement.

    This integrated approach ensures:

    • Stronger brand recall in global luxury markets.
    • Higher engagement-to-enquiry conversion ratios.
    • Data-driven creative optimisation.
    • Sustainable, scalable growth.

    For Madcap Luxe, this partnership represents a decisive step toward global expansion, where curated luxury meets measurable digital excellence.

    Together, DigiBirds360 and Brandiet will create a unified growth engine that connects awareness, acquisition, and retention within a single measurable framework.

    Leadership Perspective of Madcap Luxe on Strategic Partnership

    Rohit Jha, Co-Founders, Madcap Luxe:

    “Our decision to partner with Brandiet and DigiBirds360 was driven by their structured approach and proven execution capabilities. As we scale our digital presence, our priority is sustainable and measurable growth. We are confident that this collaboration will strengthen our market positioning while delivering performance-led business outcomes.”

    Scaling for the Next Phase of Growth

    With this partnership, Madcap Luxe plans to accelerate market penetration across key metropolitan regions, introduce new product lines, and strengthen its omnichannel presence. Campaign rollouts are scheduled in phased stages throughout 2026, with clear growth benchmarks tied to revenue expansion and customer base scaling.

    Forward-Looking Digital Transformation

    The collaboration between Madcap Luxe, digibirds360.com, and Brandiet represents a forward-thinking approach to modern brand building, where data precision meets creative excellence. As the Indian digital commerce landscape continues to evolve, this strategic alliance positions Madcap Luxe for sustained, performance-driven growth in the years ahead.

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  • DigiBirds360 Appoints Manmohan Singh as Head of Operations

    DigiBirds360 Appoints Manmohan Singh as Head of Operations

    New Delhi [India], April 28: DigiBirds360, a performance marketing agency headquartered in Faridabad, has announced the appointment of Manmohan Singh as its new Head of Operations, effective January 2026. With over a decade of progressive experience in digital marketing and performance strategy, Manmohan brings a results-driven leadership approach and deep operational expertise to his new role.

    Professional Background

    Manmohan Singh is a digital marketing expert with more than twelve years of experience across performance marketing, paid media, SEM, SEO, and growth strategy. Before joining DigiBirds360, Manmohan served as:

    1. Head of Performance Marketing at Red Bananas, where he managed MCC accounts across ten-plus clients and delivered 50% growth in e-commerce revenue within six months.

    2. Before that, he held a Group Head position at Publicis, overseeing digital advertising for marquee brands including Hero Motocorp and DBS Bank, managing an annual media spend of ₹50 crore.

    3. Manmohan also led the paid media department at Techmagnate (Digital Marketing Agency) for over two years, managing accounts for more than 20 clients while achieving a 95% client retention rate across healthcare, finance, and automotive verticals.

    His career also includes senior roles at Milestone Inc., 5 Core Electronics, Enuke Software, and Ericsson, giving him a well-rounded foundation in both agency and in-house environments.

    In addition to his agency career, Manmohan is the founder of AI Meets Marketing, an initiative he launched in 2023 focused on integrating artificial intelligence into marketing workflows. His expertise spans SEM, paid social, marketing automation, team leadership, and data-driven strategy; tools and capabilities that align directly with DigiBirds360’s growth trajectory.

    Looking for a reliable performance marketing agency in Faridabadto accelerate business growth? Partner with experts who deliver data-driven strategies and scalable success.

    Role & Responsibilities

    As Head of Operations, Manmohan Singh will be responsible for overseeing the agency’s day-to-day operational frameworks, optimising internal workflows, and ensuring seamless delivery across all client accounts. His mandate includes scaling operational infrastructure to support the agency’s expanding client portfolio, embedding AI-driven efficiencies across teams, and fostering cross-functional collaboration between digital, creative, and analytics divisions.

    This appointment is part of DigiBirds360’s broader strategy to strengthen its leadership bench as the agency pursues ambitious growth targets in the Indian and international performance marketing landscape. Manmohan’s role is expected to be instrumental in elevating client outcomes, improving team productivity, and supporting the agency’s commitment to operational excellence.

    Leadership Perspective

    “Manmohan’s appointment draws a significant step in our leadership journey at DigiBirds360. His extensive experience across performance marketing, team leadership, and AI integration makes him exceptionally well-suited to shape our operational capabilities. We are confident that his strategic outlook and collaborative approach will accelerate our growth and deepen the value we deliver to clients.”   — Mr. Mohit Singh, Founder, DigiBirds360

    “I am genuinely excited to be joining DigiBirds360 at such a dynamic phase in the company’s journey. The agency’s commitment to performance-driven marketing and its culture of continuous improvement resonate strongly with my own professional values. I look forward to working with the team to build strong operational systems that support long-term growth and deliver consistent results for our clients.”   — Manmohan Singh, Head of Operations, DigiBirds360

    About DigiBirds360

    DigiBirds360 is a performance marketing agency based in Faridabad, India, offering integrated digital services including search engine marketing, SEO, lead generation, growth marketing, content strategy, and social media. The agency partners with businesses across sectors to drive measurable outcomes through data-backed digital campaigns.

    With a focus on combining marketing expertise with emerging technology, including AI-powered tools, DigiBirds360 continues to expand its client base and market presence across the region.

    Choose a results-focused Digital Marketing Agency in Faridabad to strengthen your brand’s online presence and reach the right audience.

    Looking Ahead

    DigiBirds360 remains committed to building a leadership team that reflects its ambition for sustainable growth and innovation. The appointment of Manmohan Singh as Head of Operations strengthens the agency’s focus on operational excellence and positions DigiBirds360 for its next phase of expansion in the performance marketing space.

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