Tag: Business

New Delhi [India] October 28:  In a landmark event held on October 27, 2024, Positive Mind Care introduced two pioneering initiatives aimed at tackling India’s mental health crisis: the Positive Mind Care Digital Platform with cutting-edge AI capabilities and the Positive Mind Care Ambassador Program. These programs were launched in response to rising mental health concerns, social stigma, and limited access to professional care across the nation. This dual-launch event brought together health professionals, technology experts, government representatives, and community advocates, marking a pivotal step toward creating a digitally empowered mental health ecosystem.

Positive Mind Care Digital Platform: AI-Driven, Accessible, and Confidential

The Positive Mind Care Digital Platform harnesses AI technology to provide scalable mental health support to people across India, overcoming barriers of stigma and accessibility. The platform offers users a confidential and convenient space to access resources, self-assessments, and expert consultations remotely. Artificial intelligence provides tailored mental health support, ranging from guided therapies to real-time emotional monitoring, making professional mental wellness resources accessible to a broader audience.

It is also designed to optimize India’s limited mental health workforce, allowing professionals to reach more individuals in need.

Key features of the Positive Mind Care Digital Platform include

• Enhanced Accessibility: The platform is available in multiple languages, making it easier for people across India to receive mental health support.
• Confidential, Remote Access: Individuals can seek help without fear of social stigma, enhancing mental health care access and encouraging early intervention.
• Workforce Optimization: The platform allows the limited number of mental health professionals to reach a larger audience effectively.
• Continuous Care and Support: Through AI, the platform provides users with tailored guidance for ongoing mental health management.
• Alignment with National Mental Health Policy: The platform is in sync with India’s goal of universal mental health care access, as outlined in the National Mental Health Policy.
• Personalized Therapy Plans: AI-based assessments and adaptive learning allow the platform to tailor therapy modules to individual needs.
• Real-Time Emotional Tracking: Users can monitor their mood and stress levels, enabling proactive management of mental health.
• Teletherapy and Remote Consultations: Access to licensed therapists for real-time consultations, ensuring professional support anytime, anywhere.
• Confidential and Secure: The platform employs the latest security measures to protect user data and ensure confidentiality.

Positive Mind Care Ambassador Program: Mobilizing a Mental Health Volunteer Network

Launched alongside the digital platform, the Positive Mind Care Ambassador Program invites volunteers across India to become mental health ambassadors. This program aims to create a grassroots movement where ambassadors will use Positive Mind Care’s digital tools to spread awareness, conduct screenings, and assist individuals in improving mental health. Ambassadors will gain access to the Positive Mind Care Digital Platform and Mobile App, equipped with AI-driven assessments and resources to aid individuals and communities.

The Ambassador Program focuses on:

• Raising Awareness: Ambassadors will educate communities about mental health, reducing stigma through local and digital outreach.
• AI-Based Screening: Volunteers will be able to conduct mental health assessments using the mobile app, helping identify individuals in need of support.
• Community Empowerment: By empowering volunteers, the program builds a sustainable network of mental health advocates and peer support.

The Urgency for Innovative Mental Health Solutions in India

This dual launch addresses an urgent need for mental health innovation in India, where mental health conditions are worsening due to stigma and inadequate access to care. Recent data highlights the pressing need for interventions:

1. 13.7% of India’s population (over 150 million people) suffers from mental disorders (National Mental Health Survey 2019-2020).
2. 83% of individuals with mental health disorders in India do not receive treatment (Lancet Commission).
3. Mental health issues are projected to cost India $1.03 trillion in lost economic output between 2012 and 2030 (World Economic Forum).
4. The country has only 0.29 psychiatrists and 0.07 psychologists per 100,000 population (WHO).
5. COVID-19 led to a 67.7% increase in mental health consultations during lockdowns (Indian Journal of Psychiatry).
6. 80% of individuals with mental health conditions avoid seeking help due to stigma (NIMHANS).

Quotes from the Leadership

At the launch event, Sandra Srivastava, CEO of Positive Mind Care, emphasized, “Our AI-enabled platform and Ambassador Program reflect Positive Mind Care’s commitment to making mental health support accessible and stigma-free for all. These initiatives empower individuals and communities, leading to a healthier society through early diagnosis, support, and continuous care.”

Akhilesh Srivastava, Co-founder and Chairman of Positive Mind Care added, “The Positive Mind Care Digital Platform and Ambassador Program are transformative innovations poised to meet India’s urgent mental health needs. Through AI and Community Empowerment, we aim to tackle the barriers of stigma, awareness, and accessibility.”

The launch event included remarks from industry experts and mental health advocates highlighting the urgent need for technology-driven solutions to bridge mental health care gaps in India. The Positive Mind Care platform is a milestone in integrating AI with mental health services, promising more inclusive and sustainable mental health care for all.

Quote from Founders:

“Our vision is to make quality mental health care accessible and adaptable to everyone, anywhere. With Positive Mind Care, we aim to use AI to not only understand mental health better but also to provide immediate, practical support for those in need,” said Akhilesh Srivastava.

A Comprehensive Solution for India’s Mental Health Landscape

Together, these initiatives aim to set a benchmark in mental healthcare accessibility, awareness, and intervention, creating a digital ecosystem that promises to transform India’s mental health landscape. Positive Mind Care’s efforts align with the government’s mission to make mental healthcare universally accessible and affordable, providing a model for other nations facing similar challenges.

With these initiatives, Positive Mind Care sets a benchmark in mental healthcare accessibility and awareness, providing a transformative path forward for India’s mental health landscape.

For more information about Positive Mind Care’s initiatives, please visit our website: www.positivemindcare.com

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New Delhi [India] October 26: In today’s fast-paced digital world, political campaigning has evolved far beyond traditional rallies and door-to-door canvassing. With the growing importance of a robust online presence, GVMuruga stands as a beacon of innovation, offering pre-election surveys, booth-level management, election war rooms, and electoral digital media solutions, all designed to ensure success for political parties and leaders alike.

GVMuruga is India’s leading political consultancy firm. The agency specializes in delivering comprehensive, results-driven marketing solutions uniquely tailored for political candidates and organizations. It excels at creating strategic campaigns that captivate public attention, shape impactful narratives, and drive electoral victories.

Customized Digital Strategies for Political Leaders

GVMuruga specializes in providing personalized digital strategies that empower political candidates to connect with voters on a deeper level. From targeted social media campaigns to data-driven voter outreach, GVMuruga ensures that every candidate’s message resonates across multiple platforms, maximizing the reach and engagement of their voters.

Their team of experts employs SEO-optimized political content, helping leaders rank higher on search engines and ensuring visibility during crucial election periods. By utilizing search engine marketing (SEM), social media advertising, press release management and in-depth data analytics, GVMuruga’s digital strategies are proven to capture the attention of both active supporters and potential undecided voters. They have the best teams for content creation, graphics, and video production, specializing in platforms like Facebook, Twitter, YouTube, Instagram, and LinkedIn. Their expertise has helped clients make an impact by ensuring posts go viral.

Innovative Electoral Digital Media Solutions

GVMuruga offers a comprehensive suite of cutting-edge tools designed to streamline the entire political campaign process, ensuring candidates maximize their outreach and impact. With advanced voter analytics powered by big data and AI technology, GVMuruga provides detailed insights into voter preferences. This allows candidates to craft targeted messages that resonate deeply, resulting in higher conversion voting rates. Their expertise in social media campaigns spans platforms like Facebook, Instagram, and Twitter, where engaging, platform-specific content is tailored to connect with the public, leveraging real-time feedback for optimal engagement.

In addition, GVMuruga ensures that political leaders’ websites are visually compelling and fully SEO-optimized, driving organic traffic and enhancing visibility during the crucial election campaign cycle. Their video production and content creation team excels at delivering high-quality, emotionally impactful videos, translating each candidate’s vision into powerful visual narratives that captivate and inspire voters. GVMuruga transforms political campaigns by integrating innovative tools, providing leaders with the strategies they need to succeed in today’s competitive landscape.

Trusted by Political Parties

The company has a stellar record of working with top political figures, contributing to their successful campaigns in India with measurable results. Increased voter engagement rates by up to 70% through tailored digital strategies. The agency has boosted visibility for political leaders across major digital platforms with organic SEO growth by 60%. It has delivered cost-effective, impactful solutions that have transformed political candidates into household names.

GVMuruga’s innovative approach to digital political campaigns gives each client the personalized attention, powerful tools, and competitive advantage needed to win. Moreover, with their strong focus on grassroots campaigning, candidates will not only stand out from the competition but also connect directly with voters, ensuring maximum impact.

GVMuruga has successfully partnered with clients from a wide range of national, regional, and state-level political parties, playing a pivotal role in enhancing their election campaigns across India. Through innovative strategies and tailored digital media solutions, the company has consistently helped political candidates and parties make a significant impact, reaching a broader audience and strengthening their electoral presence. GVMuruga’s expertise in campaign management and voter engagement has contributed to winning strategies, transforming the political landscape for its clients by driving visibility, mobilizing support, and shaping public opinion effectively.

Political parties and leaders can reach out to GVMuruga via their website at www.gvmuruga.com.

GVMuruga: Your Key to Winning Campaigns

GVMuruga’s mission is to democratize the power of digital media, making it accessible for political candidates of all levels in India. Their holistic approach integrates data science, creative media, and political expertise, providing an all-encompassing service for the modern political landscape. GVMuruga is more than a digital media agency – it’s a partner for political success, ensuring every leader can connect with voters in the most effective way possible.

With a proven track record of election success and cutting-edge digital media expertise, GV Muruga is paving the way for the future of political campaigning. Transform your political journey today with GVMuruga’s unparalleled digital media solutions.

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New Delhi [India] October 25: Parenthood is a beautiful journey, but it comes with its fair share of challenges, especially when it comes to choosing the right products for your baby. Every parent seeks high-quality, reliable, and safe items that can make their lives easier and ensure their child’s comfort. This is where Polka Tots steps in — a trusted brand that has been winning the hearts of moms across the country. Known for their thoughtfully designed, practical, and stylish baby products, Polka Tots offers a wide range of items that cater to various parenting needs. From baby fashion to essentials like carriers and strollers, Polka Tots is committed to enhancing the experience of joyful parenting. Each product is designed and curated in house, to make parenting easier. Here are the 5 products that mothers love to buy from Polka Tots, making it their go-to brand for baby essentials:

1. Diaper Bags                                                                                       

A diaper bag is a mom’s constant companion, and Polka Tots’ range of diaper bags are loved for their stylish designs and practical features. Spacious yet organized, these bags offer multiple compartments to store diapers, bottles, wipes, and more, ensuring everything a mom needs are within easy reach. The bags are designed to be ergonomic and easy to carry, with adjustable straps that allow for a hands-free experience. Plus, the fashionable look means moms can carry them everywhere, whether it’s a casual outing or a special event.

2. Baby Carriers

For parents who love the freedom of keeping their hands free while bonding closely with their baby, Polka Tots’ baby carriers are a perfect choice. These carriers are ergonomically designed to provide optimal comfort for both the parent and the child. With adjustable straps, soft padding, and a snug fit, the carrier supports the baby’s posture while relieving pressure on the parent’s shoulders and back. Ideal for walks, shopping, or just navigating daily chores, these carriers help moms multitask effortlessly.

 

3. Strollers 

Moms are always on the lookout for strollers that provide both safety and comfort for their babies, and Polka Tots strollers are a favorite for good reason. Lightweight, foldable, and easy to maneuver, these strollers offer convenience for moms on the go. Features like adjustable reclining seats, sturdy construction, and a smooth suspension system ensure that the baby is comfortable even on uneven surfaces. Whether it’s a quick trip to the store or a long stroll in the park, Polka Tots strollers make outings much more enjoyable for both baby and parent.

4. Baby Beddings

Polka Tots knows how important a good night’s sleep is for babies and parents alike, which is why their baby bedding products are so popular. Made from soft, breathable, and hypoallergenic materials, their bedding sets ensure that babies sleep in comfort and safety. From cozy blankets to complete bedding collections, Polka Tots offers a wide variety of options to suit every nursery style. Moms love the high-quality fabric, which is gentle on the baby’s sensitive skin, making it the perfect choice for creating a peaceful sleep environment.

   5. Baby Fashion

Dressing up their little ones is something every mom enjoys, and Polka Tots’ baby fashion range is a hit for both its style and comfort. Offering a wide array of adorable outfits, from rompers to ethnic wear for babies, their clothing line is made from soft, breathable fabrics that are gentle on the baby’s skin. Not only do these clothes ensure comfort, but they also allow the baby to move freely, making them perfect for both playtime and special occasions. Polka Tots’ trendy designs keep moms coming back for more, ensuring their little ones are always dressed in the best.

Moms love Polka Tots because it offers the perfect blend of quality, convenience, and style. The brand is committed to making parenthood easier by providing products that meet the highest safety standards while being fashionable and practical. Whether you’re looking for essentials like diaper bags and strollers or stylish baby clothing, Polka Tots has you covered. Their wide range of products ensures that moms can find everything they need in one place, making Polka Tots the ultimate one-stop shop for all things parenting.

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New Delhi [India], October 25: The evolution of building codes has been a fundamental aspect of construction, ensuring safety, health, and environmental standards are met. Historically, building codes were rudimentary guidelines that have transformed over the years into comprehensive regulations governing every facet of construction projects. This transformation has been significantly accelerated by technological advancements, particularly through integrating building code software, building plan software, and building permit software. These tools are revolutionizing how codes are applied and enforced, enhancing efficiency and compliance within the industry.

In the past, building codes were primarily manual and paper-based systems that posed numerous challenges. With origins tracing back to ancient civilizations such as Mesopotamia and Rome, modern building codes began to take shape in the early 20th century. Initially focused on fire prevention and structural integrity, these codes became increasingly complex as urbanization and technological advancements progressed. The cumbersome nature of these regulations often led to delays in project approvals as architects and contractors navigated through extensive documentation to ensure compliance.

Several factors have driven the adoption of technology in building codes. The complexity of modern regulations—ranging from energy efficiency to seismic safety—has rendered manual compliance checks impractical. As cities continue to proliferate, there is an urgent need for faster project approvals, which technology can facilitate. Additionally, transparency in the construction process has become paramount; digital tools provide real-time visibility into compliance status, thereby reducing opportunities for corruption. Sustainability has also emerged as a critical driver, with automated tools ensuring adherence to global green building standards more efficiently than ever before.

In India, states like Maharashtra and Karnataka are at the forefront of this technological shift, with approximately 65% and 60% adoption rates of building code software, respectively. Cities such as Mumbai and Bangalore have seen significant improvements in permit processing times due to these digital solutions. Gujarat follows closely with a 55% adoption rate in cities like Ahmedabad and Surat. Other states like Tamil Nadu (50%) and Delhi-NCR (70%) are also making strides in integrating these technologies into their construction processes. Nationwide, around 50-60% of urban municipalities are embracing building permit software as part of India’s Smart Cities Mission.

The positive impact of adopting building code software is multifaceted. Firstly, it accelerates the approval process by automating reviews and checks against current regulations, significantly reducing delays that have historically plagued construction projects. Secondly, it enhances compliance by ensuring that projects consistently meet safety and environmental standards through automated checks. This not only minimizes human error but also fosters a culture of accountability among stakeholders involved in the construction process.

Moreover, the transparency offered by digital systems allows for clearer tracking of compliance processes, which is crucial for maintaining public trust in construction practices. The financial benefits are also noteworthy; quicker approvals and early detection of potential issues can lead to substantial cost savings by avoiding rework or fines associated with non-compliance.

As technology continues to evolve, the landscape of building codes will likely become even more sophisticated. The integration of artificial intelligence (AI), Building Information Modeling (BIM), and other emerging technologies will further streamline compliance processes and enhance project outcomes. The ongoing development in this area signals a future where construction is not only safer but also more efficient and environmentally sustainable.

In conclusion, the evolution of building codes through technological advancements represents a significant leap forward for the construction industry. With tools like building code software becoming essential components of modern construction practices, compliance is now more efficient, accurate, and transparent than ever before. As more regions adopt these innovations, we can anticipate a transformative shift towards smarter buildings that prioritize safety and sustainability in an increasingly urbanised world.

About Author: 

Mr. Vijay Gupta, an IIT Mumbai alumnus, is the Founder, Chairman and Managing Director of SoftTech Engineers Limited. He holds an M. Tech degree from IIT Mumbai. Vijay strongly believes that technology has to be leveraged extensively to bring in speed, efficiency and transparency in the AEC (Architecture, Engineering & Construction) industry for private as well as public sector organizations. He has a rich experience of about 30 years in the development of cutting-edge BIM/ CAD/ CAE /Project Management Enterprise Software in the AEC domain.

About SoftTech Engineers Limited: 

A leading IT company (www.softtechglobal.com) facilitating business and technology transformation across the AEC industry through innovative software products and solutions. Equipped with 27+ years of deep domain expertise and industry knowledge, SoftTech has helped more than 4500 clients & government organizations, with more than 25000 users in India and around the world, to gain a competitive edge and lead from the front in the industry.

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Mumbai (Maharashtra) [India], October 25:  Spark PWM Private Limited and Asset Management have reached  INR 25,000 Crores (USD 3.3 billion) in Assets under Management & Advisory (AuM & AuA). This positions Spark Private Wealth Management among the fastest-growing wealth management firms in the country.

“Crossing the INR 25,000 Crores milestone represents more than just numbers – it reflects our valued clients’ deep trust in us to manage and grow their wealth. Our focus remains on understanding client needs and delivering appropriate investment strategies that align with their financial goals,” said Arpita Vinay, Managing Director & Co-CEO.

Reaching INR 25,000 Crores (or ~USD 3.3 billion) in AuM & AuA in a short period demonstrates the organizations’ robust growth trajectory and their ability to navigate diverse market conditions while consistently delivering value to their clients. This growth has been particularly noteworthy given the dynamic market environment of recent years. The company’s  growth is based on three core principles:

• Client-first approach
• Personalized wealth solutions
• Leveraging the integrated capabilities of the Group

“This milestone reinforces our position in India’s wealth management sector. As part of the integrated Spark Capital platform, we will continue to leverage our deep market expertise and comprehensive solutions to serve our clients’ evolving needs,” said Y. Rama Rao, Managing  Director, Spark Capital.

About Spark PWM

Spark PWM Private Limited (formerly known as Spark Family Office and Investment Advisors  (India) Private Limited) is a subsidiary of Spark Capital Advisors (India) Limited. The company extends the core DNA of Spark Capital – Knowledge, Integrity, Trust & Transparency – to help  Affluent Families, Business Owners / Promoters, Family Offices, New Age Entrepreneurs and  CXOs to navigate a world full of opportunities and risks. Spark PWM offers products and services designed to help them seamlessly create, preserve, and transition their wealth across their generations. The offerings are backed with a robust Investment Policy Framework which is supported by research and superior execution to pick future winner ideas well ahead of our competition.

Media Contact:

Aashish Mudbidri

Group Head – Branding & Corporate Communications

Email id: aashish.m@sparkcapital.in

Phone: +919920244055

For essential disclosures regarding Spark PWM Private Limited,

Visit:  https://sparkadvisors.in/regulatory

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Ratlam (Madhya Pradesh) [India] October 24: Kataria Industries Limited is pleased to announce the acquisition of the Wire Division of Ratlam Wires Pvt. Ltd. on a slump sale, going concern basis. This strategic acquisition is aligned with Kataria’s growth objectives, enabling the company to enhance its product portfolio and expand its presence in the steel wire industry.

The acquisition of the Wire Division of Ratlam Wires Pvt.Ltd. strengthens Kataria Industries’ position in the steel wiresector. Ratlam Wires manufactures a wide range of steel wireproducts, including Spring Steel Wires, PC Strand Wires and Galvanized and Ungalvanized Wires. Kataria Industries Limited will acquire the Wire Division for a total consideration of Rs 30.6 crore, compared to the Net Asset Value (Net Worth) of Rs 30.27 crore, as per the unaudited financials dated October 21, 2024.

Mr. Arun Kataria, MD, Kataria Industries Limited said, “We are excited about the acquisition of Ratlam Wires’ Wire Division, which is expected to enhance our Turnover and margins through the combined synergies of both businesses. This move is perfectly aligned with our long-term growth strategy and will enable us to better serve a wider range of industries.”

The synergy between the two companies will enable Kataria to cater to a broader spectrum of industries, includingAutomobile Industry and Railways. The Turnover of the Wire Division of Ratlam Wires during 01.04.24 to 21.10.24 was Rs 89.384 crore, Rs 151.987 crore in FY 2023-24 and Rs 136.418 crore in FY 2022-23. The acquisition is expected to generate an EBITDA margin of approximately 3.5% to 4.5%, enhancing both the topline and bottomline of Kataria Industries Limited.

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New Delhi [India], October 24: Ethika Insurance, a name synonymous with trust and transparency, has emerged as a pioneering force in the Indian insurance landscape over its eight years of operation. What started as a small insurance broking company has now grown into a formidable player, managing insurance portfolios for over 450+ corporate clients and safeguarding millions of lives through health insurance plans on a daily basis. This remarkable journey underscores Ethika’s commitment to ethical business practices and its unwavering focus on customer satisfaction.

Exceptional Growth and Positive Customer Feedback on google says a lot about Ethika Insurance Broking. Ethika Insurance’s impressive growth trajectory can be attributed to its customer-first approach. With more than 2,000 organic Google reviews—each of them positive—the company has set a new benchmark in client service and satisfaction in the insurance sector. These reviews serve as the symbol of the level of trust that clients place in Ethika, where ethical practices are not just a tagline, but a core philosophy. This unwavering dedication to maintaining transparency and exceeding customer expectations has made the company a trusted name in the industry.

“Our mission is simple yet powerful—insurance should be about securing people’s futures, not finding ways to curtail their rights when they need support”, says Susheel Agarwal, CEO of Ethika Insurance. “We are proud to have built an organization where we stand by our clients, ensuring that their health insurance works for them, especially in times of need. The insurance industry must evolve to focus on people’s well-being and become a source of genuine relief. And that’s why here we are celebrating 2000+ people’s reviews on google for the claim settlements.”

Ethika Insurance believes that its role extends beyond traditional insurance. The company actively promotes holistic wellness for its clients by organizing regular wellness programs. One of its flagship initiatives is the Friday Wellness Sessions, which focuses on various aspects of well-being, including physical, financial, and mental health. While these sessions provide an interactive wellness program base for corporate employees, they can also be customized for audiences. Hundreds of employees have benefitted especially from the one on one mental health counselors.

Ethika’s efforts are not limited to corporate consultations. The company also regularly organizes health camps for its clients, further emphasizing its commitment to ensuring the overall well-being of employees. This holistic approach not only strengthens client relations but also helps companies create healthier and more productive work environments.

With a strong foundation built on trust, transparency, and customer-centric values, Ethika Insurance has expanded its operations to five major cities, Hyderabad, Bengaluru, Mumbai, Pune, and Delhi. This geographical expansion allows Ethika to serve its growing list of clients more effectively and continue building on its reputation for providing top-notch service and support.

As Ethika Insurance moves forward, the company remains focused on its core principles: ethical practices, client-centric solutions, and holistic wellness. The journey from a single client to 450+ corporate partners in just eight years is a testament to the strength of Ethika’s vision, and the company is poised to continue redefining the insurance sector in India for years to come.

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