Tag: Business

  • NSF Certifies Johnson Screens as the First Client in India to NSF/ANSI/CAN 61 for PVC Pipes

    NSF Certifies Johnson Screens as the First Client in India to NSF/ANSI/CAN 61 for PVC Pipes

    New Delhi [India], December 16: NSF, a leading testing and certification organization in the water industry, is proud to announce that Johnson Screens Private Ltd of India (Johnson Screens), a brand of Aqseptence Group, has earned NSF certification to NSF/ANSI/CAN 61: Drinking Water System Components – Health Effects for its PVC Pipes. Johnson Screens is NSF’s first client in India to receive this certification for the Polyvinyl chloride (PVC) pipe fittings.

    Johnson Screen is the leading global provider of screening and auxiliary solutions and supports a wide range of industries, including Water Wells, Environmental, Energy, Chemicals, Food and Beverage, and Mining.

    “It is mater of great pride that we are the first company in India to achieve the NSF certification for our PVC pipes,” said Mr. Shiven Amin, Managing Director of Johnson Screens. “This milestone not only underscores our steadfast dedication to manufacturing products of the highest caliber to help our customer in their environmental sustainability journey but also true to our vision of a world where protecting lives and precious natural resources comes first. The NSF certification is a significant endorsement of our quality standards and a reflection of our commitment to safety and performance.”

    NSF/ANSI/CAN 61 is an American and Canadian National Standard. The standard establishes minimum health effects requirements for the chemical contaminants and impurities that are indirectly imparted to drinking water from products, components and materials used in drinking water systems.

    To earn NSF/ANSI/CAN 61 certification, Johnson Screens’ PVC pipes underwent rigorous testing and technical review by NSF to verify they meet the requirements of this standard. This certification verifies the suitability of the pipes for use in a water distribution system. Additionally, NSF audited Johnson Screens’ manufacturing facility to verify compliance to the standard’s requirements.

    NSF’s certification program is accredited by the ANSI National Accreditation Board (ANAB) and the Standards Council of Canada (SCC). Companies worldwide strive to earn certification to this standard, as it is a globally recognized sign of product quality.

    “NSF is pleased to certify Johnson Screens’ PVC pipes to NSF/ANSI/CAN 61,” said Jyoti Bhasin, Managing Director of APAC, NSF. “To provide clean and safe drinking water, it is essential to ensure that products used in the water distribution system do not leach harmful levels of contaminants. This assurance is shown by obtaining NSF certification in accordance with this standard.”

    For more information on obtaining NSF/ANSI/CAN 61 certification for your products, please visit the NSF website (www.nsf.org). For media inquiries, contact Stina Liang @media@nsf.org.

    About NSF 

    NSF is an independent, global services organization dedicated to improving human and planet health for more than 80 years by developing public health standards and providing world-class testing, inspection, certification, advisory services and digital solutions to the food, nutrition, water, life sciences and consumer goods industries. NSF has 40,000 clients in 110 countries and is a World Health Organization (WHO) Collaborating Center on Food Safety, Water Quality and Medical Device Safety.

    NSF’s Water Division provides risk assessments, testing, inspection, and certification services for the water industry from source to tap. NSF facilitated the development of the American National Standards for all materials and products that treat or come in contact with drinking water to help protect public health and the environment and minimize adverse health effects. In 1990, the U.S. EPA replaced its own drinking water product advisory program with these NSF standards.

    About Johnson Screens (India) Private Ltd

    Johnson Screens, a brand of Aqseptence Group, is the leading global provider of screening and auxiliary solutions. Their highly engineered and precisely fabricated products support various industries, including Water Wells, Environmental, Energy, Chemicals, Food and Beverage, and Mining. Because of this, almost every product and object around you was touched by one of Johnson Screens’ screens. With the vision of creating a world where protecting lives and precious resources comes first, Johnson Screens collaborates with industries, governments, and individuals to achieve that shared goal. For almost 120 years, Johanson Screens’ products have helped protect lives by reducing harmful waste, providing clean water, and making the best use of essential natural resources.

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  • Zeus Hygia Lifesciences Establishes US Subsidiary to Propel Nutraceutical Innovations

    Zeus Hygia Lifesciences Establishes US Subsidiary to Propel Nutraceutical Innovations

    New Delhi [India], December 14: Started operations since 2018, founded by visionary entrepreneurs Arunkanth Krishnakumar and Shankaranarayanan, Zeus Hygia Lifesciences has rapidly ascended as one of India’s most innovative nutraceutical Ingredient companies. The company is now expanding its horizons, forming a US subsidiary to penetrate the North American market with its cutting-edge platform technologies and clinically validated nutraceutical ingredients.

    The journey of Zeus began with a shared passion for innovation and a mission to introduce the rich traditional herbs of India with science and studies to the global stage . Both founders identified  significant gaps and challenges in the traditional herbal extract market—poor aqueous solubility, low bioavailability, and limited absorption—challenges that hinder the therapeutic efficacy of many herbal formulations. By infusing science and technology into the essence of Ayurveda, Zeus has been trying to address these challenges with innovative platform technologies that enhance the physicochemical and Invivo characteristics of herbal ingredients. Each Plant Ingredient offered by Zeus is backed by robust safety and efficacy studies, setting a new benchmark in quality and reliability.

    A Legacy of Innovation

    ZeusHygia Lifesciences holds eight patents  across India and the USA. Over the years, the company has developed five proprietary platform technologies and launched seven branded ingredients, backed by more than 20 scientific studies. These groundbreaking efforts have enabled Zeus to carve out a unique identity in the nutraceutical space, with its branded ingredients being sold in over 15 countries across globe.

    Zeus has also established strategic partnerships and joint ventures with leading supplement companies in the USA, Japan, Switzerland and Korea, strengthening its global presence and creating synergies for further innovation.

    Flagship Ingredients: A Testament to Excellence

    Zeus’s product portfolio is a testament to its innovative spirit and commitment to improving global health. Among its standout ingredients are:

    • Gremin®: A patented formulation designed for the sports and active nutrition segments. Gremin is manufactured using a proprietary dual-extract embedding technology that enhances its physico-chemical and in vivo characteristics. Clinically proven to aid muscle recovery, boost energy and endurance, and improve overall performance, Gremin has become a trusted choice for athletes and active individuals.
    • Grantria®: A unique, patent-filed pomegranate extract standardized for triple bioactives. Studies have demonstrated its efficacy in reducing facial wrinkles, improving skin radiance, and addressing dark spots and pores, making it a sought-after ingredient in the anti-aging and beauty segments.
    • Stadice®: The world’s first enriched Mangifera Indica extract, designed for cognitive wellness. Clinical trials have shown that Stadice boosts memory, focus, and attention within just seven days of supplementation. Its rapid efficacy and differentiated mechanisms make it a top choice for e-sports and brain health supplements.
    • Gevalin®: A breakthrough fruit pulp powder for acidity and gastric wellness. Gevalin is the world’s first branded, science-backed ingredient derived from a traditional Ayurveda fruit standardized as per US Herbal Compendia, further cementing Zeus’s position as a leader in innovation.

    India’s Nutraceutical Growth: A Promising Horizon

    The nutraceutical market in India is experiencing exponential growth, with the dietary supplements market, valued at USD 3,924.44 million in 2020, projected to reach USD 10,198.57 million by 2026, reflecting an impressive 22% CAGR, according to a Deloitte report. This remarkable growth is fueled by several factors, including a growing geriatric population, a noticeable shift from pharmaceuticals to nutraceuticals, and an increasing focus on personalized nutrition. For a deeper understanding of this evolving industry, read the full article here: Paradox of Nutraceuticals by Deloitte (originally published on BWHealthcareWorld.com on 27th September 2023)

    India’s abundant plant resources, coupled with technology-driven companies like Zeus Hygia Lifesciences, uniquely position the country to lead this global growth trajectory. By integrating advanced manufacturing practices, premium clinical studies, and a relentless focus on quality, Zeus is not only transforming the nutraceutical landscape in India but also setting new standards globally.

    A Global Vision

    Today, Zeus Hygia Lifesciences operates out of India with a global office in the USA, exemplifying its commitment to creating a healthier tomorrow. By combining the richness of Indian herbs with state-of-the-art technology and science, Zeus is redefining the future of nutraceuticals, delivering exceptional value to supplement manufacturers and marketers worldwide.

    As one of the youngest premier nutraceutical companies, Zeus Hygia Lifesciences is a shining example of how innovation, dedication, and vision can transform challenges into opportunities. With its bold strides into the North American market, Zeus continues to push boundaries, ensuring that the rich legacy of Indian Ayurveda reaches every corner of the globe.

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  • Deep Ayurveda plans nationwide network of Clinical operations, Distribution network in India/Australia

    Deep Ayurveda plans nationwide network of Clinical operations, Distribution network in India/Australia

    Mohali (Punjab) [India], December 14: Deep Ayurveda, a trusted name in Ayurvedic manufacturing and clinical operations, is set to launch State wise CFA. District wise Distributors, and also retailers, a chain of exclusive Ayurveda Retail Stores and Clinics across India. Initially, this expansion of Clinical Operations will focus on major metro areas and Tier A, B and C cities, making it easier for people to access authentic Ayurvedic products and treatments that adhere to the company’s high standards of quality and effectiveness.

    Deep Ayurveda has recently been awarded the title of “Pioneer in Manufacturing of Ayurvedic Medicines” by the Industry & Commerce Minister of Punjab State at the Emerging Punjab MSME Conclave in Nov. 2024

    This recognition is a testament to our dedication to producing high-quality, authentic and effective Ayurvedic medicines. We’re incredibly grateful to our hardworking team, our supportive partners, and our loyal customers who have made this achievement possible.

    Deep Ayurveda has also joined hands with a famous celebrity and Actor Harish Verma. He will not only strengthen our brand but also will help Deep Ayurveda in creating it’s foot prints in US Market.

    This announcement follows Deep Ayurveda’s recent milestone achievement in the Australian market, where the company successfully launched its product range across more than 300 Indian supermarkets and Asian grocery stores. “We’re proud to be the first Ayurveda company to establish a full-fledged marketing office and warehouse in Brisbane, Queensland,” said Vishnu Datt Sharma, CEO of Deep Ayurveda. “This allows us to serve Australian customers with a selection of our best offerings, including Ayurvedic Superfoods, Shilajit Resin, and the Vedaxry personal care line.”

    A Mission to Provide Authentic, Adulteration-Free Ayurveda

    Founded in 2007 by Dr. Baldeep Kour, a well-known Ayurvedic practitioner, and Vishnu Datt Sharma, Deep Ayurveda has a mission to provide genuine, unadulterated Ayurvedic medicines to address both chronic health issues and lifestyle disorders. Recognizing the challenges of adulteration and inconsistencies in Ayurvedic product quality, Dr. Kour was inspired to expand into manufacturing and research in 2014. “As a practitioner, I encountered significant challenges with the quality of available Ayurvedic medicines,” explained Dr. Baldeep Kour. “This led us to build a solid foundation in research and development to create scientifically validated Ayurvedic solutions that meet the highest standards of efficacy.”

    Bringing Result-Oriented Ayurveda to Indian Retail

    With a legacy of over 18 years in clinical excellence and product manufacturing, Deep Ayurveda’s decision to enter the Indian retail market is a natural progression of its mission. The company’s Exclusive Ayurveda Stores and Clinics will offer customers a holistic range of Ayurvedic products and treatments aimed at promoting true wellness.

    “Our USP lies in our result-oriented approach to Ayurveda,” said Suneel Saxena, COO of Deep Ayurveda. “Our stores will feature an extensive selection of authentic Ayurvedic products, including vegan capsules, tablets, oils, powders, organic herbs, classical Ayurvedic medicines, essential oils, organic spices, and our Vedaxry range of chemical-free personal care products. With this launch, we are making it easier for people to experience the full spectrum of Ayurveda.”

    Aiming for 100 Stores, 250 Distributors and placement at 5000 Retail outlets by FY 2024-25 and Future IPO

    Deep Ayurveda’s expansion plan aims to establish 100 exclusive Ayurveda stores and clinics across India, apart from appointment of 250 Distributors, and placement at about 5000 Retailers by the end of FY 2024-25. This ambitious move is part of the company’s larger vision, which includes preparing for an IPO to further strengthen its leadership in Ayurvedic healthcare.

    About Deep Ayurveda

    With a focus on scientifically backed, result-driven Ayurvedic solutions, Deep Ayurveda combines ancient Ayurvedic wisdom with modern research to provide quality products that address a wide range of health conditions. Deep Ayurveda is committed to advancing the role of Ayurveda in global wellness.

    For more information, please visit deepayurveda.com.

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  • BOOTES Revamps Sri Lete Hanuman Ji Temple with 8.10-Acre Grand Corridor

    BOOTES Revamps Sri Lete Hanuman Ji Temple with 8.10-Acre Grand Corridor

    Gurugram (Haryana) [India], December 13:  BOOTES, India’s leading Net-Zero company, prioritises flood resistance by transforming the Sri Lete Hanuman ji Temple in Prayagraj with an 8.10-acre Grand Corridor for billions of pilgrims. This corridor, part of the Bade Hanuman ji Temple, which features a unique reclining idol of Lord Hanuman, is designed to safeguard the sanctum’s structural integrity during heavy monsoon flooding when the temple can be submerged for 4-6 weeks each year. In addition to flood protection, the corridor enhances the devotee experience with India’s first Temperature Controlled Parikrama Path using world-class hydro cooling and heating technology, patented SAFE bio-toilet technology that converts human waste to fertiliser and saves 90% water in flushing, and Public Addressing Systems.

    Situated near the Triveni Sangam—the confluence of the Ganga, Yamuna, and the mythical Saraswati rivers—the temple often faces submersion for weeks or months, depending on flood intensity and duration. This continuous exposure to river currents and sediment erodes its foundation, complicating access for devotees who require elevated pathways or boats. Protecting the ancient idol and temple – from water damage necessitates meticulous engineering efforts.

    YouTube Video LinkSri Lete Hanuman Ji Mandir Corridor: A confluence of faith and innovation.

    “Being chosen to develop the Sri Lete Hanuman ji Mandir Corridor by the Prayagraj Development Authority is a true honor. We faced significant challenges: the temple was submerged for 46 days, forcing us to halt work and restart from scratch, and we needed to finish before Kumbh Mela 2025. Constructed round-the-clock, we built the foundation at 7.8 sq m per day and the super built at 33.8 sq m per day. Remarkably, in under three months, we completed approximately 110,000 sq. feet in Phase 1. The Grand Corridor’s construction employed advanced materials and techniques to endure prolonged water exposure, all while adapting quickly to shifting river currents.” said Mr. Deepak Rai, Managing Director of BOOTES.

    To enhance the Grand Corridor’s durability, BOOTES employed advanced construction and engineering techniques. This included driving piles 14 meters deep below ground level and constructing a 450-mm-thick brick wall around the perimeter, extending from the foundation to the plinth level, which was waterproofed with stone cladding. The design also featured a robust reinforced cement concrete (RCC) framework strategically positioned below the flooring area to withstand flood conditions.

    Recognised as Asia’s fastest construction firm and the first in Asia to achieve 100% energy savings with on-site energy generation, BOOTES has combined traditional architecture with world-class construction to make the corridor India’s first net-zero religious corridor by 2025. The corridor features structural integrity and integrated systems that promote energy efficiency, water conservation, waste reduction, and operational efficiency while also positively impacting the economic, social, and environmental aspects of a sustainable future.

    BOOTES

    This corridor will also include a unique temperature-controlled Parikrama Path, designed to maintain a comfortable temperature of around 25 degrees Celsius during severe winters. Construction of the Parikrama Path is currently in progress and is set to be completed in Phase 2 of the project.

    Natural stone is used for wall cladding and flooring, minimising embodied carbon and environmental disruption during sourcing. Its durability and thermal mass properties help regulate temperatures, reducing the need for excessive heating or cooling. By employing energy-efficient equipment, BOOTES aims to minimise standby losses, enhancing operational efficiency and reducing carbon emissions.

    BOOTES has implemented its patented SAFE toilets to achieve zero waste discharge and promote water conservation. Each toilet uses only 1000ml of water per flush, compared to traditional toilets that consume 6-8 litres. Additionally, all sewage is treated on-site instead of being discharged into the Ganga River. Rainwater harvesting has been employed to facilitate percolation, and low-flow faucets have been used to save water that is in line with GRIHA standards.

    Developed for the Prayagraj Development Authority, the Sri Lete Hanuman ji Mandir Corridor is part of the extensive preparations for Mahakumbh 2025, designed to accommodate billions of devotees during the event. The corridor features 12 grand gates, representing the 12 Jyotirlingas, which enhances the site’s spiritual significance. Approximately 2,184 square meters will be allocated for visitor amenities, including a food court and other facilities for pilgrims.

    Mr. Deepak Rai emphasised, “This project is a significant step towards our goal of establishing over 500 Net-Zero Lighthouse Projects by 2030, aligning with India’s vision for Net-Zero by 2070. Our design prioritises user-friendly access and safe circulation, capable of accommodating four times the visitor traffic to ensure swift and secure movement. Committed to environmental responsibility and in harmony with religious sentiments, we have implemented a zero-waste toilet system. Additional features of the corridor comprise dedicated spaces like Bhandara griha (where visitors can sit and enjoy the prasad), a commercial area, Garbha griha (the inner sanctum where the deity is housed), effective queue management, communal puja areas, open terraces for various activities, and an expansive 8000 sq. m congregation space, alongside over 100 murals illustrating the story of Sri Hanuman Ji. The development of the Mandir Corridor is set to make a profound impact on the economy, society, and environment, stimulating tourism, bolstering local businesses, and creating jobs in construction, retail, and services.”

    About BOOTES Impex Tech Limited

    Headquartered in Gurgaon, BOOTES is India’s first Net-Zero Company with the vision to be the pioneers in transformative and sustainable building solutions and, to redefine construction industry benchmarks towards a greener, healthier and Net-Zero/Aatmanirbhar Bharat. The company provides 360-degree solutions: Design, Build, Finance, Operate, and Transfer with best-in-class technologies that reduce Operating Costs & Carbon Footprint. BOOTES delivers sustainable and Aatmanirbhar infrastructure to actualise India’s Net-Zero goals 2070.

    Presence in: STOCKHOLM | NEW YORK | GURUGRAM | CHANDIGARH | MUMBAI | JHANSI | PUNE.

    In collaboration with stakeholders, including governments, businesses, and communities, BOOTES has built and continues to build several exemplary projects in India, such as:

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  • Redefining Excellence in Web Design for the Plywood Sector

    Redefining Excellence in Web Design for the Plywood Sector

    New Delhi [India], December 13: New Delhi-based Interactive Bees; a trailblazer in the field of brand communication is renowned for its creative and technological excellence. With the focus on revamping brand identity and values while offering a smooth and user-friendly experience,  Interactive Bees warmly welcomes Century Plyboards (India) Limited to transform their official website. Leading the design and development, the revamped website will focus on intuitive navigation that will ensure the customers to effortlessly explore the company’s diverse product range and access information with minimal clicks.

    With the goal to fuel the company’s business success and amplify CenturyPly’s impact in the digital space, this collaboration aims to set a new benchmark in the plywood industry by aligning their vision of staying ahead in a competitive market. In the words of Monica Gupta, Founder and Director of Interactive Bees: “It’s a pleasure to collaborate with CenturyPly. With our commitment and dedication to crafting a robust, user-centric website built on the latest web standards, our goal is to create a seamless and engaging experience that resonates with both industry experts and everyday consumers.”

    Through this project, CenturyPly aims to elevate its online presence, streamline user interface, and position itself for greater success. The collaboration is set to deliver tangible outcomes, including improved search engine rankings, increased brand awareness, and higher conversion rates. By leveraging Interactive Bees’ expertise, the new website will act as a catalyst for growth, empowering CenturyPly to navigate the swiftly growing online landscape while reinforcing its market leadership.

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  • Aayush Wellness Limited Bags Export Order Worth USD 3 Million, Forays Into Global South Markets

    Aayush Wellness Limited Bags Export Order Worth USD 3 Million, Forays Into Global South Markets

    New Delhi [India], December 13: Aayush Wellness Limited [BSE: 539528], India’s Smart nutrition Company and a prominent player in health and wellness segment is pleased to announce that the Company has received a significant order worth US $ 3 million from M/s Cosmos Holdings Pte Ltd, a leading distributor in Singapore, to supply various healthcare and nutraceutical products.

    Singapore’s health supplements market is estimated to be worth US $ 202.8 million in 2024 and its annual growth rate is projected to be 3.81% p.a.  This order marks a significant milestone for Aayush Wellness Limited and marks its entry on a global nutraceuticals and healthcare market.

    Mr. Naveena Kumar, Managing Director said that “The success our products in India has laid the foundation for the company’s foray into international markets, starting with Singapore—a hub for health-conscious consumers. This is Company’s first export order and mark’s the Company entry in the premium Singaporean Market. This shall have a substantial impact on the company operational performance and expansion plans by developing the export market for our products.”

    This agreement signifies a major step in Aayush Wellness’s global expansion strategy. This contract with Cosmos Holdings Pte Ltd not only enhances profitability but also establishes a strong foothold in Southeast Asia, positioning the company for continued success.

    Under the terms of the agreement, Aayush Wellness will provide its flagship nutraceutical products to cater to Singapore’s growing demand for high-quality dietary supplements including effervescent tablets, marine collagen, probiotics, and super greens powders and more in a period of 1 year.

    This strategic partnership, combined with exceptional financial performance and innovative product launches, reinforce Aayush Wellness Limited’s growing market presence and position as a key player in the health and wellness industry.

    Aayush Wellness Limited Achieves a 220.40% Stock Surge in just 11 months, Fuelled by Strategic Partnership and Record-Breaking Earnings.

    In Q1FY25, Aayush Wellness delivered its best-ever quarterly performance, recording an impressive 6300% year-on-year growth in revenue, which surged to Rs. 1110.56 lakhs. The Company has reported exceptional growth in the last one year with half year revenues increasing by 3006% and Net Profit growing by 225% in H1 of FY 25.

    The company also showcased exceptional half-year results, with revenue growth of 3006% and a 225% increase in net profit during H1FY25.

    Aayush Wellness has successfully launched innovative products, including Herbal Pan Masala, Sleep Gummies, and Beauty Vitamins Gummies, which have been instrumental in driving growth.

    To celebrate its success and strengthen shareholder value, the company declared a bonus issue in a 1:2 ratio during Dhanteras this year. Additionally, Aayush Wellness has announced plans to raise up to Rs. 50 crores through a rights issue to fund its ambitious business expansion strategies.

    These achievements, coupled with first export order, a strong product pipeline and robust financial performance, reinforce Aayush Wellness Limited’s growing market presence and position as a key player in the health and wellness industry.

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  • Bada Boota: Redefining Women’s Fashion with Timeless Elegance Jaipur

    Bada Boota: Redefining Women’s Fashion with Timeless Elegance Jaipur

    Rajasthan [India], December 13:   A new chapter in the legacy of Rajasthan’s illustrious textile industry unfolds with the launch of Bada Boota, a clothing brand specialising in women’s apparel. Founded by Ashish Tailor, a passionate designer, Bada Boota is not merely a new venture but a revival and modernisation of a 20-year-old family legacy rooted in craftsmanship and quality.

    The story of Bada Boota begins with Sitaram Tailor, Ashish’s father, who started manufacturing women’s clothing in Jaipur two decades ago. Known for their unparalleled expertise in creating garments for iconic brands like Cottons and Anokhi Jaipur, the family business earned a reputation for delivering superior quality and intricate designs. Over the years, they honed their skills in crafting kurtis, pant sets, dresses, and other women’s apparel, blending traditional techniques with contemporary aesthetics.

    After years of creating for others, Ashish Tailor’s vision breathed new life into the family’s craftsmanship. Bada Boota, which translates to “Big Flower” in English, symbolises vibrancy, growth, and timeless beauty — values deeply embedded in the brand’s ethos. By combining decades of expertise with modern design sensibilities, Ashish aims to create a brand that resonates with the modern woman who appreciates elegance, comfort, and authenticity.

    “Bada Boota is a tribute to my father’s dedication and the artistry that has been a part of our family for generations,” said Ashish Tailor at the brand’s launch. “With this brand, we hope to bring the essence of Jaipur’s rich textile heritage to women across India and beyond.”

    The collection from Bada Boota boasts a wide range of kurtis, pant sets, and dresses crafted with meticulous attention to detail. Each piece is designed to cater to the needs of today’s women, balancing style and practicality. The brand’s use of high-quality fabrics and intricate designs reflects a commitment to preserving the rich heritage of Rajasthani craftsmanship.

    As Bada Boota steps into the competitive world of fashion, it stands out by offering a harmonious blend of tradition and modernity. With its roots firmly planted in decades of experience and its vision reaching toward a fashionable future, Bada Boota is poised to become a household name in women’s fashion.

    About Bada Boota: Bada Boota is a Jaipur-based women’s clothing brand founded by designer Ashish Tailor. With a heritage spanning 20 years of manufacturing for prominent brands, the brand specializes in kurtis, pant sets, dresses, and more. Bada Boota embodies the richness of Rajasthani craftsmanship, bringing traditional designs into contemporary fashion.

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