Category: Business

  • Aaiji Group Elevates Dholera SIR’s Real Estate Landscape with Innovative Developments

    Aaiji Group Elevates Dholera SIR’s Real Estate Landscape with Innovative Developments

    Ahmedabad (Gujarat) [India], June 24:  Aaiji Group, led by visionary entrepreneur Lalit Parihar, continues to revolutionize the real estate landscape in Dholera Special Investment Region (SIR) with a series of ground breaking projects. With a sharp eye for market trends and an unwavering commitment to integrity, Parihar’s leadership has transformed Aaiji Group into a key player, delivering substantial returns to investors and creating thriving communities.

    The Group has been successful in delivering substantial returns to its investors over the years.

    Established in year 2015, Aaiji Group has built a formidable reputation for developing real estate projects that set new benchmarks in quality and value. Under the leadership of Lalit Parihar, Aaiji Group has completed two remarkable projects in Dholera SIR: Aaiji Airport Villa and Aaiji Residency. The group is currently shaping dreams with ongoing projects like Lotus 1145 and Dholera Money Plant, designed to meet modern homebuyer needs and enhance the living experience in Gujarat’s thriving smart city.

    As one of the most reliable and trusted brand in Dholera, Aaiji Group stands at the forefront of real estate development, committed to providing unparalleled investment solutions in land and plots. The group’s steadfast commitment to excellence has earned us the trust and loyalty of our valued customers, making us one of the fastest-growing real estate developers in Dholera. Aaiji Group believes in offering comprehensive investment solutions that cater to all your needs, ensuring a seamless and rewarding experience.

    Mr. Lalit Parihar, Founder, Aaiji Group said, “I find immense satisfaction in knowing that I am helping families achieve their dream of owning a home. It’s a privilege to be a part of building a brighter tomorrow for them and the communities we create.”

    Looking Ahead

    Buoyed by the tremendous response to Lotus 1145, the group is eagerly gearing up to unveil phase 2 of the project. Additionally, Aaiji Group is on the cusp of launching several exciting new ventures in the coming year, further solidifying its position as a leader in Dholera SIR’s real estate landscape.

    Aaiji Group’s Key Projects in Dholera SIR

    (All projects of Aaiji Group are strategically located, NA, NOC, Title Clear, Plan pass and one of the RERA approved projects with possibility of immediate sale deed and with state-of-the-art amenities and infrastructure including Electricity, Water supply, 24 Hour Security, Street Light, RCC roads, Garden, Entrance Gate and many more.)

    Aaiji Group – Key Projects in Dholera SIR

    Aaiji Airport Villa – Located opposite Dholera International Airport, Aaiji Airport Villa comprises 66 plots designated for both residential and commercial purposes. This project is strategically positioned to provide convenient access to the airport and key infrastructure, catering to the growing demand for premium living spaces in Dholera SIR.

    Aaiji Residency – Situated within Dholera SIR, Aaiji Residency offers 24 plots near essential infrastructure. This project aims to deliver high-quality living options, contributing to the development of Gujarat’s burgeoning smart city.

    Ongoing Projects

    Lotus 1145 – Lotus 1145 is a prestigious project featuring premium residential plots, villas, and bungalows with luxurious amenities.

    Dholera Money Plant – Dholera Money Plant is designed to meet the needs of modern homebuyers, offering innovative and high-quality living spaces. This project further enhances Aaiji Group’s reputation for excellence and dedication to customer satisfaction.

    About Aaiji Group https://www.aaijideveloper.com/

    Established in 2015, Aaiji Group has built a formidable reputation for developing real estate projects that set new benchmarks in quality and value. Under the leadership of Lalit Parihar, Aaiji Group has completed two remarkable projects in Dholera SIR: Aaiji Airport Villa and Aaiji Residency. The group is currently shaping dreams with ongoing projects like Lotus 1145 and Dholera Money Plant, designed to meet modern homebuyer needs and enhance the living experience in Gujarat’s thriving smart city.

    As the most reliable and trusted brand in Dholera, Aaiji Group stands at the forefront of real estate development, committed to providing unparalleled investment solutions in land and plots. Our steadfast commitment to excellence has earned us the trust and loyalty of our valued customers, making us one of the fastest-growing real estate developers in Dholera. At Aaiji Group, we offer comprehensive investment solutions that cater to all your needs, ensuring a seamless and rewarding experience.

    About Lalit Parihar

    Lalit Parihar is a visionary with a keen eye for market trends and an unwavering commitment to integrity in the field of Real Estate. A passionate entrepreneur and has been a growth driver for bringing AAJI Group in developing Dholera as Global Greenfield Smart City of India.

    Starting his career in marketing, Lalit Parihar honed his ability to understand and anticipate customer needs. His transition to real estate has been marked by a focus on transparency and customer satisfaction, aimed at making homeownership achievable for all. “Trust is crucial,” Lalit asserts. “I work hard to build lasting relationships with clients, making sure they feel valued and informed.”

    With over 16 years of industry experience, Lalit Parihar’s leadership extends beyond the physical development of properties; he is a thought leader who continuously innovates to shape the future of real estate. Under Lalit Parihar’s stewardship, Aaiji Group has risen to prominence as a leading real estate developer in Dholera SIR, a city on the cusp of becoming India’s next big investment hub.

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  • BuilditIndia: Revolutionizing Construction Technology with Innovation and Excellence

    BuilditIndia: Revolutionizing Construction Technology with Innovation and Excellence

    1. Are there any facets/features about the company that you want us to add or highlight all through the article?

    BuilditIndia, a trailblazing name in the construction technology landscape, was honored to be recognized as one of the ’10 Best Construction Tech Startups-2023′. This accolade underscores our commitment to reshaping the industry through our unique products, services, and unwavering dedication to excellence. In this article, we delve into our journey, values, offerings, and future aspirations.

    We would appreciate emphasizing our customer-centric approach, our relentless pursuit of innovation, and our passion for leveraging cutting- edge technology to drive the construction sector forward.

    At the heart of BuilditIndia’s success story is its relentless pursuit of innovation, coupled with a customer-centric approach. This dynamic ethos is driving the construction industry into an era where technology and collaboration reign supreme. The organization’s ability to blend cutting-edge technology with industry-specific solutions is a driving force that sets it apart.

    2. How long the company has been in this industry? Briefly explain the inception story of your company?

    BuilditIndia embarked on its journey in 2021 when a group of passionate individuals came together with a vision to revolutionize the construction industry. Fuelled by a desire to bridge the gap between traditional practices and modern technology, they embarked on a mission to transform the way construction projects are executed.

    Our founders (Mr. Akassh Patel & Mr. Nilesh Bhalala), , veterans in both architecture/construction and technology, recognized the potential of

    digitizing the construction materials procurement process for greater efficiency and sustainability.

    BuilditIndia wants to create the largest integrated B2B building materials ecosystem of Tech, Commerce & Finance in next 5 years.

    Problem solving statement: On the customer side, we aim to address concerns around pricing transparency, unreliable quality, fragmented vendor base and inefficient logistics. On the manufacturer’s side, we are ensuring higher capacity utilization, a steady demand and better customer reach.

    3. Sketch out the company’s core values, vision and mission. What are the strategies leveraged to gain customers validation for your products and services?

    Our core values are innovation, collaboration, and customer empowerment. Our vision is to lead a technology-driven revolution in the construction materials domain. Our mission is to provide architects, builders, and stakeholders with groundbreaking tools and solutions that streamline materials procurement processes and elevate results. We gain customer validation through regular feedback loops, iterative improvements, and a user-centered design approach.

    Our mission is to empower businesses by

    Leveraging technology for easy, efficient & speedy procurement of raw materials at rock bottom prices.

    Leveraging economies of scale by aggregating demands of SMBs and thus enabling them to grow and compete with their large counterparts.

    4. How do you plan to sustain your competitive advantage? What are some of the factors that make your products and services better than other enterprises in the market? Explain your USP.

    Our competitive advantage is sustained by continuous innovation and the ability to adapt to evolving industry needs. Our products and services stand out due to their user-friendliness, integration of cutting- edge technology, and focus on solving real-world challenges in construction.

    BuilditIndia is a B2B platform that aims to connect businesses in India with suppliers and service providers. The company was established in 2021 and has quickly gained traction in the market. BuilditIndia offers a wide range of products and services, including building materials, logistics solutions, and professional services. The platform operates on a margin-based model, providing businesses with a convenient and cost-effective way to source their requirements.

    Strengths:

    Growing market presence and brand recognition

    Diverse product and service offerings

    Margin-based model provides stable revenue stream

    Strong network of suppliers and service providers

    User-friendly interface and intuitive platform design Points of Differentiation:

    BuilditIndia’s user-friendly interface and intuitive platform design set it apart from some competitors.

    The diverse range of products and services offered by BuilditIndia gives it a competitive advantage.

    BuilditIndia’s focus on local suppliers and service providers in India may appeal to businesses seeking domestic partnerships.

    5. Tell us about the various products and services that your company offers, along with emphasis on your flagship offerings. How do you ensure to maintain quality and effectiveness of your products and services?

    BuilditIndia offers a range of products and services including:

    • Building materials procurement: Our flagship product is to provide easy & hassle free experience to all stakeholders for buying all kinds of building materials through technology. We use reverse bidding proprietary algorithm to get the best prices our of all brands listed on the platform.
    • Architectural Design Software: Our flagship offering empowers architects with intuitive design tools backed by AI, enabling faster, more accurate design creation.
    • Construction Project Management Platform: A comprehensive platform that streamlines project planning, resource allocation, and progress tracking.
    • Materials Efficiency Analytics: A data-driven tool that helps optimize material usage and reduce waste.

    We maintain quality through rigorous testing, continuous updates, and adherence to industry standards.

    6. Explain how BuilditIndia is leveraging technology to enhance the experience of architectural design and production?

    Our technology integration enhances architectural design by automating repetitive tasks, enabling rapid prototyping, and providing insights for better decision-making. It speeds up design iterations and fosters creativity.

    Our B2B material procurement platform simplifies procurement for all kinds of construction projects across all stakeholders be it developer, retailer, manufacturer, SMEs or contractors.

    BuilditIndia can address these pain points through various solutions and features of the platform, such as:

    • Vast Supplier Network: Offering an extensive network of reliable suppliers and service providers across different industries and categories.
    • Advanced Search and Filter Options: Providing a user-friendly search interface that allows businesses to quickly find and compare products and services based on their specific requirements.
    • Streamlined Procurement Process: Simplifying the procurement process by integrating tools for request for quotations (RFQs), automated order management, and secure payment systems.

    Transparent Information: Ensuring transparency by providing comprehensive product information, pricing details and ratings.

    7. How effectively you are serving all the channels of B2B using the latest technologies?

    We serve B2B channels through an integrated approach, offering tools that aid in collaborative design, project management, and resource allocation. Our cloud-based solutions ensure seamless communication and data sharing among stakeholders.

    Buyers typically gain easy access to a wider marketplace at competitive prices, a diverse assortment of trusted brands to choose from, credit facilities and timely doorstep deliveries. At present, BuildItIndia caters to over 90 projects and has over 50+ reliable & competitive suppliers in Ahmedabad & Gandhinagar region.

    Collaborations with various stakeholders can significantly impact BuilditIndia’s success. Key collaborators include suppliers, service providers, logistics partners, and financial institutions.

    Suppliers and service providers: Building and maintaining strong relationships with reliable suppliers and service providers are crucial to ensure a wide range of products and services are available on the platform.

    Logistics partners: Establishing partnerships with reputable logistics companies is essential for efficient order fulfilment and timely delivery.

    Financial institutions: Collaborating with financial institutions can provide payment solutions and financing options for businesses using the platform.

    8. Tell us about the core team behind BuilditIndia. What are their various areas of expertise that have helped the company to solidify its presence in this unique segment?

    BuildItIndia is founded by serial entrepreneurs Akassh Patel & Nilesh Bhalala both having 30+ years of cumulative experience in B2B Trade, Construction project life cycle, Technology & scaling of ventures.

    9. Which path you follow for knowing the feedbacks from your valuable customers? How customized business trends have increased your sales in these years?

    We gather feedback through surveys, user analytics, and direct interactions. Customized business trends are identified through data analysis, helping us tailor our solutions to evolving customer demands.

    10. Elaborate more about BuilditIndia model. Is this unique idea adding-up to the market value of Construction Industry?

    Our unique approach of integrating technology into the construction process adds substantial value to the industry. By optimizing efficiency, reducing errors, and fostering collaboration, we contribute to overall growth and sustainability.

    11. As a young startup, what experiences do you have in this field? Unfold some of the critical challenges encountered by BuilditIndia in the initial journey and how did you overcome those challenges?

    In our initial journey, challenges included resistance to change from traditional practices and technical integration hurdles. We overcame these by providing comprehensive training, demonstrating tangible benefits, and ensuring seamless integration with existing workflows.

    12. What are your goals for the future? Are you coming up with new strategies, new techniques, new ideas, new services, and new geographies to expand your current portfolio? Share your futuristic plans and agenda to grow further?

    Our future goals encompass expanding our offerings to encompass smart building technologies, exploring global markets, and fostering partnerships with industry giants. We will continue to innovate, incorporating AI, IoT, and sustainable practices to further revolutionize construction technology.

    In conclusion, BuilditIndia’s journey is a testament to innovation, perseverance, and the transformative power of technology in construction. Our products, services, and visionary approach are set to shape the future of the industry, ushering in a new era of efficiency and sustainability.

    BuilditIndia is poised to revolutionize the construction and real estate industry by providing a robust and user-friendly platform that simplifies procurement processes and enhances business efficiency. With our extensive supplier network, seamless procurement experience, and emphasis on collaboration and communication, we are well-positioned to become the leading B2B platform in the industry. By executing our marketing strategies, focusing on customer satisfaction, and continuously innovating our services, we are confident in our ability to achieve our goals and drive the growth of BuilditIndia in the years to come.

    BuilditIndia have done the business worth 75 Cr. till date through the platform & targeting 100 Cr. in next 12 months.

    Recently Builditindia was awarded “Emerging Start-up in B2B ProcureTech & commerce” by Times of India during Times Business Awards held in Surat on 16th June, 2024

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  • Design Duo 80 VF

    Design Duo 80 VF

    New Delhi (India), June 22: Sliding solutions not only add emphasis to your interiors but also serve as a lavish gateway to the world outside. The best sliding solutions offer unobstructed access and optimal functionality coupled with distinctive designs and the latest technologies.

    One such masterpiece is Hafele’s Design Duo 80 VF wardrobe sliding system. This vorfront straight sliding system which is available for 2 and 3 doors gives your wardrobes premium aesthetics by enabling multiple wood and glass panel combinations on a single door. Equipped with state-of-the-art technologies like double sided soft close for impact-free operation, and compatible with wave sensor and E-drive, this system sits at the pinnacle of wardrobe sliding technology and is effortless and easy to use.

    Now also available in Black Anodized finish, Design Duo 80 VF comes with the new vertical cross profiles and the option to install single glass panels giving you unmatched design possibilities that seamlessly compliment your premium interiors.

    Hafele’s Design Duo 80 VF

    Log onto https://www.hafeleindia.com/en/info/service/contact-us/410/ to find the nearest Hafele showroom or design centre.

    Website: https://www.hafeleindia.com/en/

    Customer Care Toll Free: 1800 266 6667

    Customer Care WhatsApp: +91 97691 11122

    Customer Care Email ID: customercare@hafeleindia.com

    About Hafele:

    Established as a wholly owned subsidiary of Hafele Global network, Hafele India has been operating in India since 2003. An authority in the field of architectural hardware, furniture and kitchen fittings and accessories, the company also has a strong presence in synergized product categories like Home Appliances, Interior and Furniture Lighting, Sanitary Solutions, and Surfaces positioning itself as a complete solution provider for interior solutions in India and South Asia. Hafele India has a strong nation-wide presence through its offices and design showrooms spread across the country. The showrooms function as a one-stop-shop for all home interior and improvement needs – from providing in-depth technical advice to kitchen and wardrobe designing services through a team of experts.

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  • Unlocking Holistic Wellness: Trijog-Know Your Mind Launches New Experience Centre

    Unlocking Holistic Wellness: Trijog-Know Your Mind Launches New Experience Centre

    Trijog-Know Your Mind unveils its transformative headquarters in Hiranandani Gardens, Powai, designed to redefine mental health care with a focus on holistic well-being.

    New Delhi (India), June 22: Trijog-Know Your Mind proudly announces the grand opening of its innovative therapy haven, strategically located at Hiranandani Gardens, Powai. This transformative initiative underscores Trijog’s commitment to providing holistic mental health care solutions for individuals, corporates, and communities.

    More than a workspace, the headquarters embodies ‘YOUR SAFE SPACE,’ reflecting Trijog’s ethos of fostering healing and personal growth. The interiors feature serene hues, ample natural light, and plush furnishings, ensuring every visitor experiences a profound sense of peace upon arrival.

    “Our mission at Trijog-Know Your Mind is to redefine mental health care,” says Arushi Sethi Shah, Co-Founder & CEO. “‘YOUR SAFE SPACE’ offers a retreat-like atmosphere, inviting clients to engage fully in their healing journey, whether they are CEOs managing anxiety, adults navigating relationship challenges, families improving interpersonal dynamics, or children coping with autism.”

    Sehaj Sethi, Co-Founder & COO, adds, “We believe in the transformative power of community. Beyond our physical presence, we aim to extend a ripple effect of wellness, creating a psychological community.”

    The facility hosts over 120 professionals capable of designing personalized therapeutic plans tailored to individual needs. Trijog’s holistic approach spans diverse demographics, including corporate clients benefitting from specialized well-being programs.

    In addition to its Mumbai base, Trijog serves clients online across 28 states in India, with plans for international expansion. This initiative underscores Trijog’s commitment to global mental wellness and community support.

    About Trijog-Know Your Mind

    Navigating life’s challenges often requires steady support. At TRIJOG-KNOW YOUR MIND, having impacted over 25 million lives, we aim to be that guiding light towards stability and emotional wealth.

    In times of vulnerability, accessing mental health resources should be seamless and inclusive. Our mission is to eliminate barriers and ensure everyone can easily connect with the right therapist for their needs.

    Founded on this principle, TRIJOG established a robust platform for Psychological and Mental Health services in 2015. What started as a school project has blossomed into one of the nation’s leading mental health organizations, offering comprehensive psychosocial counseling and therapy services both online and in person.

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  • Microdigit Expands Audio Portfolio with India Launch of Two Feature-Packed Audio Products at Affordable Prices

    Microdigit Expands Audio Portfolio with India Launch of Two Feature-Packed Audio Products at Affordable Prices

    New Delhi (India), June 21:  Microdigit, a leading Saudi Arabian brand known for its premium smart accessories and audio products, announced the launch of two exciting and affordable audio wearables in India – the DEP386 wireless earbuds and the MDE480 wireless neckband. In line with Microdigit’s dedication to providing accessible technology to consumers, both products will be available at all leading offline retail outlets across the country. The DEP386 wireless earplug is offered at Rs 1,999 and MDE480 wireless neckband is available at Rs 999.

    DEP386 Wireless Earplug with LED Display and Touch Screen

    The DEP386 wireless earplug offers exceptional sound quality and user-friendly functions without breaking the bank. They feature wireless stereo, seamless device connections for music playback and high-definition wireless calls, and a voice assistant that can be activated with a long touch on either headphone for a couple of seconds.

    The DEP386 combines advanced features and intuitive controls for an exceptional audio experience. The key standout feature is the display and touch control on the charging case, which enhances the user’s convenience and overall experience. The headset powers on and enters pairing mode when the charging box is turned on, and shuts down when placed back in the box and the cover is closed. Quick actions with intelligent touch on the L or R headset allow users to play/pause audio, answer calls by clicking either headset, hang up calls by double clicking and reject incoming calls by long pressing for 2 seconds. Users can switch tracks and control their playlist’s sequence by triple clicking the R earphones for the next audio file and L earphones for the previous file. Volume adjustment is also easy, with a simple double-click on the right earphone to increase and on the left earphone to decrease the volume.

    MDE480 Wireless Neckband with Dual Pairing and Long Battery Life

    The MDE480 wireless neckband is perfect for enjoying audio entertainment on the go without costing a fortune. Its ENC function delivers crystal-clear vocals and powerful sound, immersing the user in their music, podcast, game or conversation. The user can seamlessly switch between devices using the dual pairing feature, while also enjoying uninterrupted listening because of its impressive standby time of 1600 hours and talk time of 18 hours.

    Boasting a sporty design and magnetic absorption, the MDE480 combines style with convenience. Its game mode ensures smooth gameplay while maintaining reliable performance.

    Mr Thariq Mallick, CEO, Microdigit India, expressed his enthusiasm for the launch, stating, “We believe in seamless integration of design, innovation, and affordability. Our user-friendly products unlock richer soundscapes. Whether you’re seeking to lose yourself in your music or enjoy long conversations, Microdigit ensures a personalized and truly smooth audio experience for all.”

    The DEP386 Wireless Earplugs, and the MDE480 Wireless Neckband will be available at leading offline retail outlets across India, offering unparalleled sound experiences at an accessible price point starting at Rs 1,999 and Rs 999 respectively.

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  • Assurance Intl Ltd Extends Its Licensing With Goodyear, Introducing New Categories In Auto Parts, Car Care Products And Car Accessories

    Assurance Intl Ltd Extends Its Licensing With Goodyear, Introducing New Categories In Auto Parts, Car Care Products And Car Accessories

    New Delhi (India), June 21:  Assurance Intl Limited, a renowned name in the lubricant and automotive care industry, is pleased to announce the extension of their successful licensing collaboration with The Goodyear Tire & Rubber Company, a global leader in tire and rubber manufacturing based in Akron, Ohio, USA. This enhanced licensing collaboration introduces new categories in wiper blades, spark plugs, fuel additives, car care products and car accessories, and is set to launch in India and other Asian markets by October 2024.

    This strategic collaboration aims to leverage the strengths of both companies to provide a comprehensive range of products that cater to the evolving needs of automotive consumers. The new product line will include high-quality car accessories and premium car care solutions designed to enhance vehicle performance, aesthetics and longevity.

    “We are excited to deepen our collaboration with Goodyear. By expanding our product offerings, we are not only reinforcing our commitment to quality and innovation but also addressing the diverse needs of our customers in the rapidly growing markets of India and Asia,” said CEO of Assurance Intl, Mr. Mukesh Sharma.

    Key Highlights of the Extended Licensing Collaboration:

    • Expanded Product Categories: The collaboration now includes wiper blades, spark plugs, fuel and engine additives, advanced car care products like cleaners, polishes and protective treatments, a variety of car accessories such as seat covers, floor mats and car organizers and many more products.
    • Focus on Developing Markets: Targeting India and other Asian countries, this initiative aims to capture the growing automotive market in these regions by meeting the increasing demand for reliable and innovative automotive solutions.
    • Enhanced Customer Experience: By combining Goodyear’s expertise in automotive products with Assurance Intl’s excellence in the lubricant and car care sectors, the collaboration will deliver quality products that improve the overall driving experience for customers.

    Chief Business Officer & Executive Vice President of Assurance Intl, Mr. Sanjay Sharma, added, “This extended collaboration allows us to leverage the strengths of both companies to provide a more comprehensive range of products. We are confident that our combined expertise will drive significant growth and offer unparalleled value to our customers.”

    For more information about Goodyear Autoparts and Assurance Intl Limited, please visit www.goodyearautoparts.in

    About Assurance Intl Limited

    Assurance Intl is a leading manufacturing/marketing company for automotive products known as lubricants, batteries, filters, accessories, and spare parts. Assurance is having presence in multiple countries like Australia, Bhutan, Brunei, India, Indonesia, Laos, Malaysia, Maldives, Myanmar, New Zealand, Nepal, Singapore, Sri Lanka, Thailand, Timor-Leste, Vietnam, Pakistan, Bangladesh, Bahrain, Iraq, Jordan, Tanzania, Sudan, Algeria, Ghana, Cote D’Ivoire, Egypt, Yemen, UAE, Saudi Arabia, Qatar, Oman, Lebanon, Kuwait, Zimbabwe, Kenya, Cameroon, South Africa, Ethiopia & Nigeria. Assurance Intl have collaboration with multiple leading brands across the globe to produce, distribute, appoint and authorize distributors or agents, advertise and promote lubricants, batteries, filters, accessories & spare parts. Assurance Intl is duly certified with ISO 9001:2015, ISO 14001:2015, ISO 45001:2018. For more information about Goodyear Autoparts & its products, go to  www.assuranceintl.comwww.goodyearautoparts.in  

    About The Goodyear Tire & Rubber Company

    Goodyear is one of the world’s largest tire companies. It employs about 71,000 people and manufactures its products in 55 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.

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  • Adding little bits of Joy to your lives with JoySpoon Mukhwas

    Adding little bits of Joy to your lives with JoySpoon Mukhwas

    Surat (Gujarat) [India], June 21: JoySpoon, the pioneering mukhwas brand known for its clean and tasty alternatives, proudly unveiled its new packaging on the theme of “little bits of Joy” at the prestigious IVY Growth 2024 event organized by 21by72.

    No Indian meal is complete without mukhwas or mouth fresheners, a traditional after-meal ritual that has become an integral part of Indian cuisine. While mukhwas have always been integral to Indian households, finding cleaner options has been challenging.

    Enter JoySpoon, a unique brand offering quality and refreshing alternatives to traditional mukhwas products. JoySpoon meticulously crafts its products using natural ingredients without added preservatives, supari, or artificial flavors. Ingredients like neem, jethimadh, dry fruits, and millet not only retain the traditional taste but also provide health advantages. By combining ancient wisdom with modern needs, JoySpoon provides a range of offerings that can be enjoyed throughout the day.

    In a market filled with products like pan masala, tobacco, and sugar-based gums, JoySpoon stands out by offering cleaner variants. Moving away from the conventional black-capped mukhwas bottles, the new design is both eye-catching and premium, reflecting the brand’s dedication to innovation and quality. This fresh look aims to appeal to a wider audience and make JoySpoon a household name.

    JoySpoon raised Rs. 1.25 crore in funding from 100X.VC and an additional 50 lakhs from angel investors, underscoring the confidence in its founders and the exceptional taste of its products. JoySpoon’s participation in the IVY Growth 2024 event attracted significant attention. The strategic decision to launch new packaging at this event allowed potential investors, buyers, and well-wishers to experience the new look firsthand.

    JoySpoon is led by an innovative team that blends tradition with entrepreneurship. Yash Mehta, a Chartered Accountant, and Vaishali Mehta, a marketing professional, bring a wealth of expertise to the brand. As childhood friends and now a couple, they are transforming the unorganized mukhwas category into a product of international standards made in India. “We aspire to have a bottle of JoySpoon mukhwas on every table in India,” says Yash Mehta, reflecting the brand’s mission to spread joy through its products.

    Experience the joy of functional mukhwas with JoySpoon. Visit www.joyspoon.in to explore their range of products and join us in celebrating the little moments of joy in everyday life.

    Link: https://www.instagram.com/joyspoonindia?igsh=MTV6NGd0MTQxcDhheQ%3D%3D&utm_source=qr