Category: Business

Mumbai (Maharashtra) [India], December 4: ADD MEDIA BUZZ, an all-women-led powerhouse in advertising and digital marketing, proudly celebrates five years of trailblazing innovation, breaking barriers, and redefining industry standards. Spearheaded by Ashish Sharma, Social Entrepreneur, Brand Strategist, & Managing Director at ADD MEDIA BUZZ PVT LTD, and Ankita Sule, Fashion Publicist, Lifestyle Brand Consultant, & Director, the company has become a beacon of excellence, empowering women and transforming the digital marketing landscape.

Known for its stellar social media campaigns and influencer collaborations, ADD MEDIA BUZZ boasts an impressive portfolio, including PVR INOX Ltd, Miraj Cinema, Amazon, Ajio, McDowell, Times Group, Miss India & Miss Diva Organization, Mobile Premier League, OLA Electric, Prestige Group, Shemaroo OTT, Star TV, Sony TV, Pen Movies, celebrated designers Vikram Phadnis and Divya Reddy, Dr. Twachha, Soma Wellness, and Manipal Hospital, among others.

Founded on principles of inclusivity and resilience, ADD MEDIA BUZZ has consistently set new benchmarks. As a women-led team, the company thrives on collaboration, creativity, and a shared vision of redefining industry standards. By empowering women across roles and responsibilities, ADD MEDIA BUZZ has built a culture of innovation and excellence. From crafting impactful campaigns to earning international accolades—including a celebrated Twitter case study about the Olympics campaign for the INOX Group—the company has become synonymous with innovation and creativity.

Reflecting on the journey, Ashish Sharma shared:
“These five years have been more than a business journey; they’ve been about creating opportunities, fostering innovation, and demonstrating the transformative power of women-led leadership. With our expansion into Bangalore and Dubai, we’re poised to make an even greater impact.”

The Bangalore office will serve as a creative hub for regional talent, while the Dubai expansion positions ADD MEDIA BUZZ as a global contender, driving cross-border campaigns.

Ankita Sule shared her excitement about the company’s growth:
“ADD MEDIA BUZZ exemplifies creativity, equality, and passion. I am proud to be the director of a team that consistently sets industry benchmarks. This is just the beginning—the best is yet to come.”

For the celebratory milestone, ADD MEDIA BUZZ also welcomed prominent guests, including Mannan Shaah, Akash Dadlani, Damandeep Singh, RJ Shourya Sachdev, and RJ Nitin, adding star power to the festivities.

With a forward-thinking vision and unwavering commitment to excellence, ADD MEDIA BUZZ continues to pave the way for innovation, inclusivity, and global impact.

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Bangalore (Karnataka) [India], December 04: When was the last time you heard someone talk about logistics with so much heart? Meet Mr. Ranjit Kedia, the man behind Last Mile Transtech Pvt. Ltd., a company that’s not just about moving goods but also about delivering smiles.

Mr. Ranjit’s journey started from humble beginnings. As a teenager, he worked with Sahara India and later trained with Gujarat Ambuja. Over time, he gained hands-on experience, even going to Japan to learn about logistics and culture. But life isn’t always a bed of roses. After facing personal and professional challenges, he turned every setback into a stepping stone. In 2015, he founded Last Mile Transtech Pvt. Ltd., with a mission to change the way people see logistics.

What’s so special about Last Mile? It’s not just a logistics company; it’s a family. Mr. Ranjit believes that people, not machines, are the heart of the business. He focuses on emotional quotient (EQ), training his team to work with empathy, dedication, and discipline. His goal is simple: create a company where people feel valued, respected, and inspired.

Under his leadership, Last Mile has achieved some incredible milestones. In just one year, his team delivered cargo worth over ₹5000 crores! But he doesn’t stop there. He’s working on creating logistics parks in places like Barhi, and Jharkhand, which will provide jobs, boost the economy, and make communities stronger.

The company offers a range of services, including warehousing, distribution, 4PL services, and reverse logistics. These services are powered by cutting-edge technology to ensure smooth and efficient operations. With plans to expand into infrastructure, IT-enabled services, consultancy, and franchise transportation, Last Mile is all set to shape the future of logistics in India.

For him, the notion of success lies not in the monetary aspect, but in values. In his frequent authoritative words, “If my mind can conceive it, and my heart can believe it – then I can achieve it.”  He pursues this in practice every day to inspire his team and partners to strike out in different life directions and keep the focus in line with their ideals. One thing that he strongly believes about the Indian Logistics Scenario is that ‘Indian distribution module supposed to be COG (center of Gravity) based post GST rather Political Map hence LMT is exploring all COG location to serve the nation with lesser cost to sell and resource optimization.’

Mr. Ranjit gets animated when describing his next few years. “The logistics industry in India is changing, and we are here to capitalize on it,” he says. With the growth of B2C and additional support for digitalization, the Last Mile is finding whole new paths. The company will acquire significant brands and continue building a footprint in the Indian distribution market.

On the philanthropic side, he is no less cornered. He firmly believes that his work should focus on making a greater impact. From taking employees from deprived backgrounds to creating opportunities for the residents in marginalized areas, he will make sure to change things around. To him, logistics are not merely about transporting goods, but rather about transporting lives forward.

The story of Mr. Ranjit Kedia is a story that breathes fresh air into an otherwise number-driven, profit-conscious world. His journey is a reaffirmation that if you can truly dedicate your values and a little bit of your heart, the feat could be yours. Last Mile Transtech Pvt. Ltd. is not just a company; it’s a movement led by a man who wants to deliver happiness, one shipment at a time.

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New Delhi [India], December 4:  GlobalSpa, a renowned leader in wellness and lifestyle, hosted the highly anticipated GlobalSpa Fit & Fab 2024 at Lalit, New Delhi, a prestigious event celebrating individuals who seamlessly integrate health, fitness, and professional excellence.

As part of the brand ethos to spread the gospel of wellness and healthy living, the GlobalSpa Fit & Fab show was presented by Austria Tourism as the luxury Destination partner, The Lalit New Delhi as the Hospitality partner, Gabit as the Fitness partner, BMW Infinity Cars as the Lifestyle partner, Just Herbs as the Beauty partner and enhancing beauty, Silhouette Salons as the hair & make-up Partner.

The event featured an esteemed panel of judges: Rajiv Makhni- Tech Guru, Sunil Sethi, Chairman FDCI, Deanne Panday- Celebrity Fitness Expert, Gaurav Gupta- Founder & CEO Gabit, Founder Zomato, Nischint Singh- Holistic Health & Wellness Coach, and Ashish Soni- Renowned Fashion Designer.

This year’s guest list boasts prominent names from diverse fields, including Riddhima Kapoor Sahni, Nushrratt Bharuccha, Chitrangda Singh, Aparshakti Khurana, Saiyami Kher, Amaan Ali Bangash, Sangram Singh, designer-and-son duo Nikhil and Vivhan Mehra, Suvir Saran, Malini Agarwal, Shivani & Sahil Malik of Da Milano, Rohan Bhargava from CashKaro, fitness icon Tripat Singh, entrepreneur Ankur Warikoo, mountaineer Sheetal Raj, and many more.

The event also featured an electrifying performance by singer Aastha Gill, taking the energy and excitement of the evening to the next level. Parineeta Sethi, Chief Editor of GlobalSpa India & Middle East, said, “As India’s only wellness luxury lifestyle magazine and platform, the Fit & Fab Awards celebrate individuals who exemplify holistic success. These achievers inspire through their commitment to fitness, healthy living, and professional excellence, showcasing that a balanced lifestyle is key to enduring success.” She added, “In this 7th edition of the GlobalSpa Fit&Fab, we celebrate not just fitness but the idea that self-care is an essential part of life in a world that’s constantly evolving.”

Over the years, the awards have honoured notable personalities, including Anil Kapoor, Karan Johar, Shahid Kapoor, Malaika Arora, Shilpa Shetty, Kiara Advani, and Luke Coutinho, to name a few, making it a coveted recognition in the realm of health and fitness. Fit & Fab celebrates a commitment to health and wellness, exemplifying how balance and fitness can coexist with demanding careers. Since its inception, the platform has inspired countless individuals to view wellness as an integral part of success.

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Bengaluru (Karnataka) [India], December 4: The Gameium and Flipkart collaborate to offer Flipkart customers a unique opportunity to purchase subscriptions to the leading online video game platform through Flipkart’s SuperCoins redemption. With India witnessing a surge in gaming enthusiasts, with about 71% of smartphone users engaging in video gaming, this collaboration is set to create waves in the gaming community and redefine loyalty rewards for Flipkart customers.

This collaboration will help Flipkart’s position in the growing digital gaming space while building a loyal base of gamers who can use their Flipkart rewards for immersive gaming experiences. For The Gameium, this collaboration marks a significant step toward reaching millions of new gamers in India, further expanding The Gameium’s reach.

Unlock The Gameium’s World of Games with Supercoins

The Gameium, powered by Advysors INC, is a premier online platform featuring a vast array of video games catering to both casual and avid gamers. Through this collaboration, Flipkart users can now seamlessly redeem their accumulated SuperCoins on The Gameium platform, gaining access to hundreds of games and exclusive content. Unlocking subscription on The Gameium is easy, go to The Gameium platform, subscription page and click Buy redeeming SuperCoins.

This innovative initiative aims to further enhance the value of the Flipkart SuperCoins loyalty program, providing customers with a new and exciting way to use their rewards. Whether it’s unlocking new levels, upgrading to premium content, or exploring the latest releases, Flipkart users will enjoy the benefits of diversified choices to maximise the utility of their Supercoins.

Speaking on the partnership, Manpreet Bumrah, Founder of Advysors INC, said, “The partnership between Flipkart and The Gameium is a game-changer for us. Flipkart’s extensive user base aligns perfectly with our mission of making gaming more accessible. By allowing customers to redeem SuperCoins for The Gameium subscription, we’re not only expanding our platform but also ensuring that gaming enthusiasts across India can experience the thrill of our games with ease.”

Gaurav Arora, Vice President of Payments and SuperCoins, Flipkart, commented: “Gaming is becoming an integral part of the digital ecosystem in India, and we’re always looking for innovative ways to reward our customers. Collaborating with The Gameium to bring subscriptions into the fold of our Supercoins loyalty program will add significant value for our customers by providing them with diversified choices and help them make the most out of their Flipkart loyalty program. SuperCoin, one of India’s largest innovative loyalty programmes, has seen great traction from customers. We are excited to extend its benefits to further enhance their shopping experience by maximizing value for our customers.”

This collaboration is a significant leap in the e-commerce and gaming industries, providing a seamless and enjoyable experience for users to avail benefits from the best of both worlds—gaming and loyalty.

New Delhi [India], December 3:  Sinking into a comfy mattress after a long, tiring day at work is a feeling of pure bliss. A truly comfortable bed isn’t just about sleep – it’s about that moment when tension dissolves, and every muscle sighs in relief. However, this blissfulness tends to fade over time as mattresses grow weary. What happens when that perfect moment becomes increasingly elusive, and your mattress no longer cradles you to sleep but rather fights against you?

The tossing and turning. The constant readjusting. The morning aches make one wonder if they slept at all. A bed that was once a sanctuary of comfort now feels more like a nightly compromise. For many, the solution seems to be tossing out the old mattress and investing in an expensive new one. However, there is a smarter way to reclaim that feeling of blissful comfort.

What if it were possible to transform an existing mattress into the sleep sanctuary it once was without the hefty price tag or logistical headaches? Modern sleep technology isn’t about replacing the bed – it’s about elevating it. More often than not, sleep discomfort can be solved without replacing an entire mattress.

Investing in a high-quality mattress topper not only alleviates pain and discomfort but also extends the lifespan of an existing mattress by an average of 3-5 years at a fraction of the cost of a new mattress. Unlike replacing an entire mattress, adding a topper is a remarkably straightforward process. There’s no complicated delivery or disposal to manage. Today’s toppers are easily secure to the existing mattress with elastic straps, and their washable covers make maintenance effortless.

The evolution of sleep technology has led to remarkable innovations in mattress toppers. Memory foam that adapts to the body’s unique contours, cooling gel that regulates temperature throughout the night, and specialised materials that provide targeted support – these advances have transformed simple comfort layers into sleep-enhancing solutions.

UrbanBed‘s Cool Gel Memory Foam Mattress Topper combines the best of these innovations. At its core is a specialised memory foam infused with cooling gel technology, designed to provide the perfect balance of support and temperature regulation. The foam responds intelligently to the body’s pressure points, while the cooling gel maintains an optimal sleeping temperature throughout the night.

The topper’s design prioritises more than just comfort. Its Antibacterial UltraFresh treated cover ensures a hygienic sleep environment, night after night. The anti-skid base, combined with adjustable elastic straps, keeps the topper securely in place, eliminating the frustration of shifting or bunching that often occurs with other alternatives.

What truly sets this topper apart is its adaptability to different sleeping styles. Whether one sleeps on their back or side or tends to shift positions throughout the night, the memory foam’s responsive nature ensures consistent support. The German-engineered three-zone technology provides targeted firmness for different parts of the body, supporting the shoulders differently from the lower back and the hips differently from the legs.

UrbanBed’s mattress topper also comes with a 30-night trial period and a 5-year warranty, offering ample time to experience its benefits while ensuring long-term investment in better sleep. As sleep comfort priorities evolve, shifting towards wellness and mindful spending, a mattress topper is not just an addition to the bed – it is a practical choice delivering premium comfort without the hefty price tag.

UrbanBed’s innovative approach to sleep technology demonstrates how far the industry has come, from simple comfort layers to sophisticated sleep solutions that can truly transform one’s nights. In a world where quality sleep is becoming increasingly precious, it’s reassuring to know that better rest doesn’t always require a complete overhaul – sometimes, it’s about making smarter, more informed choices.

For more information, please visit : https://urbanbed.in/products/memory-foam-mattress-topper

[This article was written with inputs from Tejaswini Mittal ]

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Kolkata (West Bengal) [India], December 2: Exide Industries Limited has appointed Mr Prabal Bose as Senior President & Head of the Institutional Business Vertical, wherein he will be responsible for all the B2B businesses of the company. As a Senior Management Personnel (SMP), he will also be part of the Top Leadership team at Exide.

Prabal brings with him close to 3 decades of experience in driving growth, fostering partnerships, and building strong customer-centric businesses in the B2B (Institutional) sector. Prior to this appointment, Prabal served as the Vice President and Country Business CEO for the Smart Infrastructure Solutions Business for Siemens South Asia. He has also held the position of MD & CEO for Siemens Bangladesh between 2017 to 2021. Having worked in the domains of Country Operations, Sales & Marketing, and Project Management across the Energy, Electrification, Mobility, and Healthcare sectors, Prabal has worked extensively throughout India, Bangladesh, Sri Lanka, and other SAARC countries.

“I welcome Prabal to the Exide Team”, said Avik Roy, MD & CEO of Exide Industries Limited. “Exide’s Institutional Business has witnessed consistent growth over the past decade, emerging as a key contributor to the company’s success. With infrastructure and energy at the forefront of India’s development agenda, the Institutional Business Vertical, under Prabal’s leadership, will play a significant role in facilitating this transformation and capitalizing on future opportunities.”

Prabal is a graduate in Chemistry from Fergusson College, Pune, and holds an MBA in Marketing from Tasmac University.

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New Delhi [India], December 03: Mauritius-based global investment firm, Nexpact Limited, has acquired a stake in leading health-focused consumer products company, Aayush Wellness Limited (BSE: 539528), which has delivered multi-bagger returns to investors over the past year.

The transaction, conducted as a bulk deal on the Bombay Stock Exchange (BSE) on Monday, December 2, involved the purchase of 1,70,070 shares at an average price of Rs. 154.30 per share. The total transaction size amounted to Rs. 2.62 crore. The acquisition highlights growing investor confidence in Aayush Wellness, which has been on a robust growth trajectory.

The shares of Aayush Wellness have been on a roll in the last year. The shares have surged by

5,280% in the past 52 weeks. The shares touched a 52-week low of Rs. 2.98 on December 7 last year, and were trading at Rs. 157.35 on Tuesday. The shares have 596% returns in the last six months and 331% returns in the past three months. In addition to the sharp surge in the share prices, investors have also benefited from the bonus announcement.

In October 2024, Aayush Wellness rewarded shareholders by announcing a 1:2 bonus issue, a move aimed at enhancing market accessibility to its shares, boosting liquidity and attracting new investors. The move also aligns with the company’s strategic approach as it gears up for its next growth phase. Company is also raising funds through rights issue to aggressively its growth and expansion plans.

The company has also demonstrated exceptional performance in the current financial year. It reported its best-ever financial performance in the second quarter of the year. The company’s revenue for the July-September quarter was Rs. 1,427.83 lakh, a 2,118% increase compared to Rs. 64.38 lakh in the corresponding quarter of the previous year. Net profit for the quarter surged by 225% to Rs. 92.28 lakh as against Rs. 28.38 lakh in the previous year.

For the first half of the financial year 2024-25, Aayush Wellness registered revenue of Rs. 2,538.40 lakh as compared with Rs. 81.73 lakh in the corresponding period of the previous year, demonstrating a remarkable 3,006% growth. The net profit for the period stood at Rs. 117.78 lakh as compared with Rs. 37.37 lakh in the corresponding period of the previous year, an increase of 215.17%.

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