Category: Business

Surat (Gujarat) [India], February 28: EvolveX Accelerator, the early-stage startup accelerator backed by We Founder Circle, Avinya VC and Invstt, has unveiled its 5th cohort. The program selected 7 startups from a competitive pool of over 1,500 applications, shortlisting 280 for final consideration.

The selected startups for Cohort 5 include PickkUp, PrepAud, MessageMe, SETV, Ivana Jewels, BlackCarrot, and Shakti Wearables. These startups will receive upfront funding ranging from $30,000 to $40,000, along with personalized mentorship to refine their product offerings and go-to-market strategies. This support ensures they are well-prepared for their next phase of growth.

Vikas Aggarwal, co-founder of We Founder Circle and Partner at Avinya VC Fund, shared his enthusiasm: “EvolveX Accelerator is back, continuing our commitment to investing $30,000 to $40,000 in early-stage startups. With the successful completion of Cohort 5, we are proud to launch applications for Cohort 6 and look forward to welcoming innovative founders into the EvolveX Portfolio.”

EvolveX has a proven track record of fostering success stories. Notable alumni include Parkmate, which secured $1.2 million in VC funding, HumorsTech with $240K, and EcoRating with $1 million. Additionally, startups like OLL and Ugees gained national recognition on Shark Tank India, where they successfully secured investments from the Sharks.

About EvolveX Accelerator

Founded by We Founder Circle in 2021, EvolveX Accelerator has emerged as a leading platform for early-stage startups. By providing upfront funding of $30,000 to $40,000 and access to a vast network of mentors, angel investors, and industry experts, EvolveX empowers startups to achieve rapid growth. The accelerator is committed to supporting innovation across various sectors and accepts applications on a rolling basis.

EvolveX Accelerator’s Applications for Cohort 6 are open till 15th March 2025, offering ambitious founders the opportunity to join EvolveX program.

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Navi Mumbai (Maharashtra) [India], February 27: Highbar Technocrat Limited., a leading provider of cutting-edge SAP solutions in India, has been honored with the Net New Business Partner of the Year 2024 award by SAP at the Partner Kickoff Meeting (PKOM) 2025 held in Goa. This prestigious recognition celebrates Highbar Technocrat’s outstanding success in acquiring the highest number of new SAP clients in India across multiple industry sectors in 2024.

#SAPIndiaPKOM 2025 marked the largest Partner Kickoff Meeting in the India Market Unit, bringing together industry leaders and global SAP partners. The event was lauded as a world-class gathering, offering seamless production, highly engaging content, and an atmosphere brimming with innovation, collaboration, and positive energy.

“Receiving the SAP Net New Business Partner of the Year 2024 award is a testament to our relentless commitment to driving digital transformation for businesses across India. We are proud to be recognized for our contributions to the SAP ecosystem and look forward to continuing our journey of innovation and customer success” said Mangesh Wadaje, Chairman & CEO, Highbar Technocrat Limited.

Highbar Technocrat’s achievement is even more significant as the company increases its focus on maximizing business potential with SAP. The SAP System is a robust enterprise resource planning (ERP) solution that integrates various facets of a company, including finance, HR, supply chain, and customer management. SAP solutions provide real-time insights and process optimization, empowering businesses to adapt to dynamic market demands.

‘Rise with SAP’ is a ground-breaking initiative that enables businesses to thrive in today’s competitive landscape. Highbar Technocrat specializes in SAP system implementation, SAP services, SAP support, and the transformative ‘Rise with SAP’ services program. With a strong foundation in SAP’s latest technologies, the company guides businesses through their digital transformation journey, ensuring streamlined operations and enhanced efficiency.

Highbar Technocrat offers a full suite of SAP services, including SAP System Implementation and Upgrades, Business Process Intelligence and Analytics, Customization and Integration, Data Migration and Analytics, and Cloud Infrastructure Solutions. These services are designed to help businesses optimize operations and enhance efficiency. The Engineering, Construction, and Operations (EC&O) sector has unique SAP requirements to drive digital transformation and operational excellence. Infrastructure projects demand robust project lifecycle management, cost estimation, and regulatory compliance tracking. Real estate businesses benefit from SAP solutions for lease management, asset tracking, and financial reporting.

Government entities require SAP-based governance, procurement management, and citizen service enhancements. Infrastructure, EPC and Real Estate organizations leverage SAP for resource planning, administrative automation, and improved stakeholder engagement. Highbar Technocrat specializes in delivering tailored SAP solutions that empower these industries with seamless, data-driven operations and enhanced decision-making. At Highbar Technocrat, we recognize the importance of maintaining a stable and efficient SAP environment. Our SAP support services ensure smooth operations, allowing businesses to focus on their core activities. 24/7 Monitoring and Maintenance, Issue Resolution and Troubleshooting, Performance Optimization, and Regular Updates and Patch Management.

“This achievement reflects our extensive industry knowledge, focus on putting customers first, and dedication to providing innovative SAP solutions. Our client’s belief in us and their willingness to work together have been essential to our progress. By partnering with us, they’ve played a key role in helping us broaden our influence and make a difference across multiple industries. We are thrilled about what lies ahead and remain committed to equipping businesses with top-tier SAP solutions” said Upagupta Patnaik, Chief Operating Officer, Highbar Technocrat.

For more information about Highbar Technocrat and our SAP solutions, visit: highbartechnocrat.com

Media Contact:

Habel Jacob
Manager – Marketing
Highbar Technocrat Limited

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Kolkata (West Bengal) [India], February 27: In a world where awards and accolades often celebrate power, wealth, and fame, The SocioFare was born out of a simple yet profound realization—the true heroes of society are often those who work quietly in the background, expecting nothing in return. These are the teachers who shape young minds without seeking recognition, the doctors who serve in remote villages without the promise of fame, and the social workers who uplift communities without applause.

Established on March 18, 2023,The SocioFareis a movement dedicated to recognizing and celebrating these selfless individuals who devote their lives to the service of others. The initiative by Aarti BR Singh, Founder of Sabri Helpage a social entrepreneur, philanthropist, and advocate for mental health and community development created to ensure that acts of kindness, sacrifice, and humanitarian service do not go unnoticed.

The inaugural SocioFare Awards was a moment of truth. The stage was not filled with celebrities or business leaders, but with individuals whose lives were defined by compassion and resilience. Among them was an elderly man who had spent decades feeding the homeless, a young woman who used her life savings to educate underprivileged children, and a doctor who dedicated years to providing free healthcare in slums. Their stories were not just inspiring—they were a reminder that the real measure of success is not personal gain, but the ability to uplift others.

As The SocioFare continues to grow with its 3rd Edition on March 8, 2025, it remains committed to reshaping the way society defines heroism. It is not about trophies or grand ceremonies, but about ensuring that those who dedicate their lives to service are given the recognition they truly deserve. Because true heroes are not the ones in the spotlight—they are the ones who illuminate the path for others.

For more details visit: www.sabrihelpage.org

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New Delhi [India], February 27: With a lot of revolutions shaping the world lately, one of the most significant ones is happening in the global fertilizers market. The fertilizer sector is expected to witness a transformative period of robust growth, opening doors for more avenues.

In 2033, it’s all set to rise to USD 297.33 Billion, growing at a CAGR of 3.60% during the forecast period of 2025-2033. If we have a sneak peek into recent times, then the worth of the global fertilizers market was USD 216.27 billion in 2024 and this year, it’s expected to be around 224.05 billion.

PS Gahlaut, the managing director of Indian Potash Limited, believes, “It’s a golden period to discover more avenues for agricultural productivity and this can also serve as a ladder for the growth of farmers.”

Fertilizers have been one of the most instrumental agricultural inputs. They’re one of the key resources to catalyze and maximize the soil productivity which in turn elevates healthy growth in plants. The sources of fertilizers, however, have been both natural and synthetic. The organic ones are made from plant/animal sources like seaweed, worm castings, compost, manure and so on. While the synthetic ones are made from minerals, atmospheric nitrogen and inorganic waste materials. But they both contain three main macronutrients essential in modern agriculture: Phosphorus (P), Potassium (K) and Nitrogen (N). To use these fertilizers, the farmers make use of dry, pelletized and liquid methods along with large agricultural machinery and hand tools.

All in all, fertilizers – of every kind – have been very instrumental in boosting agricultural productivity. No wonder why with an increase in demand in food globally, the fertilizer market is expected to see a boom as well.

Due to an ever-growing population globally, there has been an increase in demand for these fertilizers. A spike in world population has eventually increased the demand of food which has in turn led to more demand for fertilizers that can catalyze the agricultural yields. Even in India, the demand is increasing particularly in regions like Punjab, UP and Maharashtra – the states that contribute significantly to the national consumption. With the Indian population expected to be 1.7 billion by 2064, the demand of agricultural products will only see a sharp rise.

However, another aspect to this phenomenon is the decline in the cultivable lands. FAO’s Resource Outlook to 2050 states that the planet’s land surface used for crop production is more than 1.5 Billion hectares – which is approximately 12%. There’s now more pressure on the existing crop yielding lands to have more crop production. Which again can be fueled by the usage of optimum fertilization. With so many factors at play, it’s vital to use the fertilizers in an optimal way which is also magnifying the world of the fertilizers market.

This challenge is met by the government through various measures. To ensure that agricultural production doesn’t decline, they’ve been offering support through incentives, subsidies, loans and other means. All of this has shielded farmers from the elevating cost of fertilizers. Considering the Indian market, the farmers here purchase urea at 30% of CIF – Cost Insurance and Freight prices. The government has kept the urea prices in control as compared to other fertilizers like DAP and MOP. Not only this, India also imports around 3 million tonnes annually. The government has also introduced programs like Soil health management to promote the efficient fertilizer usage. Thus various schemes and agreements to encourage more fertilizers are anticipated to boost the fertilizers market in the said period of 2025-2033. Not only in India, but the global market as well.

However, the increasing demand of fertilizers is also met with other challenges. The most important being the environmental consequences.

The negative impact of chemical fertilizers on the environment is a pressing issue that’s grabbing eyeballs and attention. Their excess use causes emission of greenhouse gases, may cause detrimental effects like fertilizer burn, deteriorate plant health and eventually hamper the agricultural productivity that it was supposed to enhance. The chemical fertilizer usage may even cause groundwater contamination and other irreversible environmental damage. All of these factors and the awareness of the harm they’re causing may pose a hindrance to the expected market growth.

But every problem comes with a solution. To reduce the negative impact on the environment, there are ways devised to reduce the environmental footprint of these fertilizers.

Companies like Indian Potash Limited (IPL) have emerged as a key player time and again to promote climate resilient farming practices. PS Gahlaut’s visionary leadership has often come up with solutions to tackle the same. Indian Potash Limited also serves as an example of a great technological development in the fertilizers industry to fight off the negative environmental challenges.

Another example is of Urea Deep Placement (UDP) technology in Bangladesh which reduced the consumption by 30-35% and increased the productivity by 15-18%. It was introduced by IFDC in 2016.

PS Gahlaut also mentions, “With great power comes great responsibility. Market growth shouldn’t happen at the expense of the environment and we should all come up with our own ways of reducing the negative environmental consequences. At Indian Potash Limited, we are striving to do the same.”

Another challenge is the micronutrient deficiency in plants and soil. Something that has been raising eyebrows globally. Food is being produced but if it’s lacking in the nutrients – then how good is it? – A question that’s been on discussion tables. Which is why there’s a massive involvement in research and development to introduce better micronutrient products. And this mission has achieved milestones as well.

During this forecast period of substantial growth in the fertilizer market, the cooperative sector will also have a key role to play. As they can make use of their network and outreach to rural areas, they can be pivotal in distribution of fertilizers to farmers. Along with government aid, they can offer discounts on the fertilizers, making it easier for the marginal farmers.

All of these challenges, along with the technical advancements will serve as a fuel to create more avenues for market growth for fertilizers globally. PS Gahlaut anticipates the period of 2025-2033 as not only a commercial growth in the arena of fertilizers, but also a new period of innovation and excellence in the industry.

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Bangalore (Karnataka) [India], February 26: Oben Electric, India’s homegrown electric two-wheeler manufacturer, has launched ‘Rorr on Campus’, an initiative designed to empower India’s youth in their transition to electric mobility through hands-on experiences, expert interactions, and immersive engagements. Spanning 10 leading colleges in Delhi and Jaipur, the campaign offers students an opportunity to explore Rorr EZ up close, understand key aspects like range, charging infrastructure, and performance, and make informed decisions about adopting EVs. Through this initiative, Oben Electric hopes to engage over 1 lakh students, encouraging conversations around sustainability and future mobility.

As part of the initiative, dedicated EV experience zones will be set up across select campuses, allowing students to test ride the Oben Rorr EZ, interact with Oben’s EV experts, and gain deeper insights into electric mobility. To make electric mobility more accessible for students, Oben Electric has introduced a special ₹10,000 savings offer on the Rorr EZ, further reducing barriers to EV adoption. With prices starting at ₹89,999, the Rorr EZ is designed for city riders, balancing affordability with advanced features. The initiative aims to make the transition to electric motorcycles seamless, addressing common concerns such as range, cost, and infrastructure.

A day long engagement at each campus will feature Rorr EZ test rides, interactive sessions, and contests, with brand merchandise for participants. Additionally, a student brand ambassador will represent Oben Electric at every college, serving as a key resource for peers interested in EVs, sharing information on the growing EV tech and advocating for sustainable mobility.

Commenting on the campaign, Madhumita Agrawal, Founder & CEO, Oben Electric, said, “At Oben Electric, we believe India’s youth will be the driving force behind sustainable mobility. They are eco-conscious, forward-thinking, and eager to embrace technology that benefits both them and the environment. With ‘Rorr on Campus we’re empowering students to lead the EV revolution. By offering test rides, engaging experiences, and exclusive offers, we’re giving them the opportunity to make an informed choice about their future mobility.”

Commenting on the campaign, Nihal Jyotiraj (Student Ambassadors)- Delhi, IIITD, said “The Rorr EZ is everything I wanted in an electric bike- bold, stylish, and a total head-turner. The sporty design grabbed my attention instantly, and every ride feels amazing. It’s the perfect mix of style and performance.”

Commenting on the campaign, Ritu Soni (Student Ambassadors)- Jaipur, BIT Mesra, said “The Rorr EZ has it all – great performance, awesome design, solid range, and a price that actually fits a student budget. It’s powerful, smooth, and makes switching to an EV a no-brainer.”

The Oben Rorr EZ, the latest addition to the brand’s portfolio, has already gained significant traction among Indian consumers. Available in three battery variants – Rorr EZ 2.6 kWh, Rorr EZ 3.4 kWh, and Rorr EZ 4.4 kWh, this series is designed for urban riders who seek both style and performance. With a certified range of up to 175 km and top-notch features, the Rorr EZ redefines accessibility in the EV market.

Oben Electric plans to expand the ‘Rorr on Campus’ initiative to major colleges across other cities, making this an ongoing effort to educate and inspire the next generation of EV adopters.

About Oben Electric:
Oben Electric, founded in August 2020 and headquartered in Bengaluru, is an R&D-driven organization that designs, develops, and manufactures electric motorcycles and critical EV components in-house. With a team of passionate technologists with over 25 years of collective hands-on experience in the electric two-wheeler industry, Oben Electric focuses on “Design in India for the World.”

The company has been at the forefront of transforming the electric two-wheeler landscape in India, introducing several groundbreaking initiatives. Oben Electric pioneers the use of advanced battery chemistry, such as LFP, in electric two-wheelers, offering enhanced safety, longer range, and cleaner operation compared to other widely used battery chemistries. Additionally, the company holds more than 21 patents for its proprietary technology and EV components.

As an early entrant in the electric motorcycle market, Oben Electric is leading the adoption of electric motorcycles in India, which happens to be the world’s largest motorcycle market. With limited competition at present, the company aims to become the largest electric motorcycle OEM globally. Their vision is to revolutionize the industry by providing cutting-edge electric mobility solutions that cater to the diverse needs of riders.

To learn more about Oben Electric and their innovative electric motorcycles, please visit their website at www.obenelectric.com

LinkedIn – Oben Electric,  Madhumita Agarwal, Dinkar Agarwal, Sagar Thakkar

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New Delhi [India], February 26: Rishab World, a leading textile conglomerate with a 95-year legacy, showcased its latest advancements across the textile value chain at Bharat Tex 2025, India’s largest global textile event. The prestigious event, held from February 14 to 17, 2025, at Bharat Mandapam, New Delhi, was graced by Hon’ble Prime Minister Shri Narendra Modi, highlighting India’s role as a global textile hub.

As a long-standing exhibitor, Rishab World reaffirmed its commitment to innovation and excellence in suiting, shirting, ethnic wear, and yarn production. The company continues to push the boundaries of textile manufacturing, offering high-quality products that cater to diverse customer segments, from luxury fashion to premium yarns.

At the event, the company presented its top-performing brands, each tailored to meet distinct market demands:

• D&J (Don & Julio) – Premium fashion fabrics for suiting, shirting, and ethnic wear, catering to the modern, globally inspired Indian consumer.
• Vercelli – Luxury fashion fabrics for elite clients, offering timeless suiting and shirting options with superior craftsmanship.
• Arok – Men’s ethnic wear, created in collaboration with designer duo Nilesh-Mitesh, featuring exquisite Sherwanis, Bandhgalas, and Jodhpuri suits.
• Gabbana – A bespoke luxury tailoring brand specializing in premium fabrics, fine designs, and skilled craftsmanship for high-end menswear.
• TAS – The product development arm, providing end-to-end solutions, from fabric sourcing to bulk production and retail distribution.
• STRCH – World’s Softest Activewear and a sgame-changer in the fitness industry. STRCH offers apparel for both men and women looking for smart athleisure
• LinSpin – A premium yarn brand ensuring superior fabric quality, leveraging Rishab World’s decades of expertise in textile production.

The company remains deeply committed to sustainability and environmental responsibility.  To reinforce that, the brand unveiled a pioneering initiative that repurposes fabric waste into meaningful art. In collaboration with renowned artist Iqbal Khan, Rishab World launched a collection dedicated to India’s visionary leaders, including Mahatma Gandhi and the Prime Ministers of India. A standout piece featured an artistic tribute to Prime Minister Shri Narendra Modi.

Rajesh Singh, Business Head, D&J (Don & Julio), commented: “Bharat Tex 2025 has been an incredible platform for us to showcase our latest innovations and strengthen ties with global retailers, distributors, and fashion designers, thus expanding our reach in both domestic and international markets. As a company, we take pride in blending heritage with contemporary design, ensuring that our fabrics meet the evolving preferences of today’s consumers while maintaining high quality. We look forward to fostering new collaborations and driving sustainable innovation in the industry.”

Please visit our LinkedIn post: Rishab World at Bharat Tex 2025 for a visual highlight of the event.

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New Delhi [India], February 26: At Zocket, we’ve always believed that work should be more than just a place you clock in and out of—work doesn’t have to feel like work! We’ve loved building a space where ideas and talent thrive. And now, it’s official!

We’re thrilled to announce that Zocket has been certified as a Great Place to Work® (GPTW), a recognition that underscores our dedication to fostering a culture where our people genuinely love what they do.

We’ve ensured a strong workplace culture is the engine that powers everything. From nurturing a sense of ownership and autonomy to ensuring every team member feels valued and heard, we’ve built an environment where our employees are at the forefront of every decision. This certification, awarded by Great Place to Work®, the global authority on workplace culture, validates this idea.

Life at Zocket stands out from the rest. The reason? Our mindset. If you’ve got a killer idea, build it! We truly believe that progress matters more than waiting for the perfect plan. Thinking big while starting small is the Zocket mantra, ensuring ambitious goals are approached with small but strategic steps.

With us, success is about taking bold ideas and backing them with relentless determination. It’s not just about putting in the hours—it’s about making every effort count. Ownership isn’t just a buzzword; at Zocket, it’s a way of life. Employees are encouraged to think big, challenge the status quo, and take charge of their ideas, knowing they have the trust and support to turn vision into reality.

This has, in turn, created an atmosphere where failure isn’t feared, but embraced. Fail fast, learn faster! Our employees know every setback is a stepping stone to something greater. The spirit of collaboration runs deep at Zocket, an inexplicable part of our way of running things.

Being a Great Place to Work® isn’t about superficial perks—it’s about building a workplace where people are excited about what they do, every single day.

“Our success starts with our people,” says Nanda, Co-Founder of Zocket. “From day one, we’ve focused on creating a culture that is employee-first, value-driven, and continuously evolving. We operate on the belief that when you put people first, innovation and success naturally follow. This certification is a testament to the incredible team we’ve built—a team that listens, learns, and leads together.”

This recognition reinforces our position not just as an industry leader in AI-powered advertising but also as a top destination for talent looking for a workplace that values bold thinking, collaboration, and a people-first mindset. Because at Zocket, a thriving company is built by a thriving team.

About Zocket 

Founded in 2021, Zocket is revolutionizing the digital advertising landscape with AI-powered solutions that make campaign creation, optimization, and scaling seamlessly for SMBs, e-commerce brands, and performance marketers. With a mission to revolutionize digital marketing, Zocket empowers businesses to scale their advertising efforts effortlessly and effectively.

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